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The joint effect of relationship perceptions, loyalty program and direct mailings on customer share development
Verhoef, Peter C. (contributor) - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658721
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De Rotterdamse kiezer in 1994
Sloot, Laurens M.; Verhoef, Peter C. - 1994
Persistent link: https://www.econbiz.de/10000898076
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Effects of shopping related factors on the intention to adopt teleshopping for food products
Verhoef, Peter C.; Langerak, Fred - 1998
Persistent link: https://www.econbiz.de/10000168162
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Teleshoppen in de levensmiddelensector
Verhoef, Peter C.; Sloot, Laurens M.; Hoekstra, Janita … - 1997
Persistent link: https://www.econbiz.de/10000959627
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Marketing communication drivers of adoption timing of a new e-service among existing customers
Prins, Remco (contributor); Verhoef, Peter C. (contributor) - 2007
Persistent link: https://www.econbiz.de/10003484688
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The moderating roles of relationship quality and dependency in retailers’ new product adoption decisions
Everdingen, Yvonne Maria van (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10008662388
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Understanding brand and dealer retention in the new car market : the moderating role of brand type
Verhoef, Peter C. (contributor); Langerak, Fred (contributor) - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002208428
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Understanding the impact of brand delistings on assortment evaluations and store switching and complaining intentions
Sloot, Laurens M. (contributor);  … - 2004
Persistent link: https://www.econbiz.de/10002513507
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Further thoughts on CRM : strategically embedding Customer Relationship Management in organizations
Verhoef, Peter C. (contributor); Langerak, Fred (contributor) - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701450
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The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M. (contributor);  … - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972