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two activities: knowledge search and knowledge deployment. We predict theoretically that domestic firms have advantages … the degree of novelty of their knowledge pool. Foreign MNC subsidiaries therefore have advantages in knowledge deployment …
Persistent link: https://www.econbiz.de/10011983069
We review the economics of superstars, originally developed for stars in traditional media, and discuss whether they are applicable for the (allegedly) novel phenomenon of stars in social media (influencer, micro-celebrities). Moreover, we analyse potentially new factors for creating social...
Persistent link: https://www.econbiz.de/10011994966
We review the extant research on the government inward foreign direct investment (FDI) policy interventions, concentrating on investment promotion agencies (IPA). Based on the research literature, the review synthesizes inward FDI policy intervention rationales and economic justifications for...
Persistent link: https://www.econbiz.de/10012222482
In der gegenwärtigen Diskussion gilt es als sicher, dass wir in einer Zeit rasant fortschreitender Automatisierung leben, die insbesondere durch den Einsatz von Robotern vorangetrieben wird. Die Roboterdichte gilt dementsprechend in vielen Publikationen als der zentrale Indikator der...
Persistent link: https://www.econbiz.de/10012231411
This paper provides an overview of current government schemes promoting corporate reporting of greenhouse gas (GHG) emissions and analyses their main building blocks. It describes the drivers and challenges for governments, companies and investors in dealing with GHG reporting and includes 4...
Persistent link: https://www.econbiz.de/10009559892
Mobile payments (m-payments) increase the accessibility of large segments of society to financial services while before the traditional banking system excluded these for lack of proof of identity and because of unsafe environments. This constitutes a key driver of new growth strategies of the...
Persistent link: https://www.econbiz.de/10012499524
Welche Chancen bieten neue Produktionstechnologien im Kontext der Industrie 4.0 für Hochlohnstandorte, um gegenüber Niedriglohnstandorten wettbewerbsfähiger zu werden und unter Umständen sogar verlagerte Produktion zurückzuholen? Dies wird im vorliegenden Discussion Paper anhand einer...
Persistent link: https://www.econbiz.de/10011574393
This chapter provides an overview of the economics of influencers and social media stardom. It provides the state-of-research regarding success factors, revenue and payment models, social media platforms and ecosystems, and welfare effects. It describes the role of social media content providers...
Persistent link: https://www.econbiz.de/10014292171
We investigate the impact of self-organized reputation versus certification by an independent institution on demand for online shops. Using data from a large Austrian price comparison site, we show that quality seals issued by a credible and independent institution increase demand more than...
Persistent link: https://www.econbiz.de/10009685475
We investigate the impact of self-organized reputation versus certification by an independent institution on demand for online shops. Using data from a large Austrian price comparison site, we show that quality seals issued by a credible and independent institution increase demand more than...
Persistent link: https://www.econbiz.de/10009376081