Reputation matters now more than ever. Public opinion in the wake of the financial meltdown has revealed the publics abiding mistrust of corporations and the executives who run them. Scrutiny from the internet and 24-hour cable TV offers companies no place to hide; so they must proactively seek...

Rezension: Neuauflage der Einführung und Basishandreichung für die Öffentlichkeitsarbeit kleiner Organisationen, wobei der Schwerpunkt wie bei der Vorauflage (vgl. BA 9/04) auf kleinen und mittleren Unternehmen liegt. Daher für Non-Profit-Organisationen nur bedingt geeignet. Der Autor,...

"The completely revised and expanded edition of a fundraising classic Strategic Fund Development became an instant classic the day the first edition was released. Now in this expanded third edition, it has been revised cover-to-cover with relevant new information and useful new tools and...

With the Treaty of Lisbon, which entered into force on 1 December 2009, the EU de facto became a state territory stretching from Portugal to Finland and from Ireland to Cyprus. The previous co-decision procedure was elevated to become the standard procedure ("ordinary legislative procedure")....