Introduction to managing in emerging markets / Klaus E. Meyer, Robert Grosse -- Conceptual approaches to managing in emerging markets / Robert Grosse, Klaus E. Meyer -- International business and emerging markets in historical perspective / Geoffrey Jones -- Economics, transitions, and traps in...

Emerging Markets are the primary source of growth for business in the 21st century. This makes an understanding of managing businesses in emerging markets a fundamental building block for competing in today's global economy. This book's approach is to identify key elements of the business...

Multinational enterprises must contend with increasingly challenging conditions in the international business environment. This handbook explores how classic principles of international competitive strategy are transformed in today's markets and provides suggestions on how firms can develop...