//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Rational addiction with learni...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
51
Konsumentenverhalten
51
Verbraucherverhalten
20
Deutschland
14
Germany
14
Theorie
14
Theory
14
Beziehungsmarketing
13
Relationship marketing
13
Marketingmanagement
10
Marketing management
8
Marketing
7
Erfolgsfaktor
6
Psychologie
6
Success factor
6
Brand management
5
Markenführung
5
Market research
5
Marktforschung
5
Verbraucher
5
Economic psychology
4
Kundenmanagement
4
Markenpolitik
4
Measurement
4
Messung
4
Wirtschaftspsychologie
4
E-commerce
3
Einzelhandel
3
Electronic Commerce
3
Environmental consciousness
3
Internet marketing
3
Marketingforschung
3
Online retailing
3
Online-Handel
3
Online-Marketing
3
Preismanagement
3
Pricing strategy
3
Retail trade
3
Umweltbewusstsein
3
Artificial intelligence
2
more ...
less ...
Online availability
All
Undetermined
8
Type of publication
All
Book / Working Paper
51
Type of publication (narrower categories)
All
Handbuch
Article in journal
49,609
Aufsatz in Zeitschrift
49,609
Graue Literatur
7,325
Non-commercial literature
7,325
Working Paper
5,917
Arbeitspapier
5,865
Aufsatz im Buch
4,907
Book section
4,907
Hochschulschrift
2,366
Thesis
1,740
Collection of articles of several authors
1,047
Sammelwerk
1,047
Aufsatzsammlung
617
Conference paper
520
Konferenzbeitrag
520
Bibliografie enthalten
337
Bibliography included
337
Collection of articles written by one author
296
Konferenzschrift
296
Sammlung
296
Case study
245
Fallstudie
245
Lehrbuch
227
Textbook
194
Reprint
182
Amtsdruckschrift
160
Government document
160
Conference proceedings
153
research-article
128
Statistik
71
Systematic review
69
Übersichtsarbeit
69
Article
63
Statistics
62
Ratgeber
52
Handbook
51
Forschungsbericht
50
Market information
50
Marktinformation
50
more ...
less ...
Language
All
English
34
German
18
Author
All
Hippner, Hajo
4
Wilde, Klaus D.
4
Lewis, Alan
2
Pauwels-Delassus, Véronique
2
Pepels, Werner
2
Wiedmann, Klaus-Peter
2
Zarantonello, Lia
2
Aretz, Wera
1
Backhaus, Klaus
1
Bauer, Hans H.
1
Baumgarth, Carsten
1
Bearden, William O.
1
Berkhout, Constant
1
Bruns, Jürgen
1
Carrigan, Marylyn
1
Coombs, Danielle Sarver
1
Druică, Elena
1
Earl, Peter E.
1
Gielens, Kathrijn
1
Gijsbrechts, Els
1
Glowik, Mario
1
Griese, Kai-Michael
1
Grugel, Christian
1
Haghirian, Parissa
1
Haughwout, Andrew
1
Haws, Kelly L.
1
Helm, Roland
1
Hennigs, Nadine
1
Herr, Paul M.
1
Hill, Ronald Paul
1
Ho, Ree Chan
1
Hossain, Md Shamim
1
Huber, Joel
1
Jansson-Boyd, Catherine V.
1
Jansson-Boyd, Cathrine V.
1
Kahle, Lynn R.
1
Kardes, Frank R.
1
Kaufmann, Hans Rüdiger
1
Kaufmann, Hans-Ruediger
1
Kemp, Simon
1
more ...
less ...
Institution
All
American Psychological Association
1
Edward Elgar Publishing
1
Görres-Gesellschaft zur Pflege der Wissenschaft
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Cambridge handbooks in psychology
2
APA handbooks in psychology
1
Advances in business information systems and analytics (ABISA) book series
1
Advances in marketing, customer relationship management, and e-serivices (AMCRMES) book series
1
Frontiers of culture and psychology
1
Oxford handbooks
1
Premier reference source
1
Routledge handbooks
1
SpringerLink / Bücher
1
The Routledge international handbook series
1
Werben & Verkaufen
1
Werben und Verkaufen
1
more ...
less ...
Source
All
ECONIS (ZBW)
51
Showing
1
-
10
of
51
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Handbook on brand and experience management
Schmitt, Bernd
(
ed.
)
-
2008
Persistent link: https://www.econbiz.de/10003640687
Saved in:
2
Praxisbuch Packaging : wie Verpackungsdesign Produkte verkauft
Seeger, Harald
-
2009
Persistent link: https://www.econbiz.de/10003785425
Saved in:
3
Präferenzmessung : methodengestützte Entwicklung zielgruppenspezifischer Produktinnovationen
Helm, Roland
;
Steiner, Michael
-
2008
Persistent link: https://www.econbiz.de/10003476502
Saved in:
4
Verfahren, Datenauswertung, Ergebnisdarstellung
Pepels, Werner
(
contributor
);
Bruns, Jürgen
(
contributor
)
-
2008
-
2. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003697354
Saved in:
5
Praxisbuch Kundenbefragungen : repräsentative Stichproben auswählen, relevante Fragen stellen, Ergebnisse richtig interpretieren
Weinreich, Uwe
;
Lindern, Eike von
-
2008
Persistent link: https://www.econbiz.de/10003597464
Saved in:
6
The Cambridge handbook of psychology and economic behaviour
Lewis, Alan
(
ed.
)
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003688820
Saved in:
7
Handbook of pricing research in marketing
Rao, Vithala R.
(
ed.
)
-
2009
Persistent link: https://www.econbiz.de/10003707380
Saved in:
8
Grundlagen des CRM : Konzepte und Gestaltung
Hippner, Hajo
(
ed.
);
Wilde, Klaus D.
(
contributor
)
-
2007
-
2., überarb. und erw. Aufl., Nachdr. Juli 2007
Persistent link: https://www.econbiz.de/10003495010
Saved in:
9
Healthcare : market dynamics, policies and strategies in Europe
Glowik, Mario
(
ed.
);
Smyczek, Sławomir
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10010527233
Saved in:
10
Routledge international handbook of internet gambling
Williamson, Robert J.
(
contributor
); …
-
2012
Persistent link: https://www.econbiz.de/10009730367
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->