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Handbuch Industriegütermarketing : Strategien - Instrumente - Anwendungen
Backhaus, Klaus
(
ed.
)
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2004
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1. Aufl.
Persistent link: https://www.econbiz.de/10002154828
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Projektfinanzierung : wirtschaftliche und rechtliche Aspekte einer Finanzierungsmethode für Großprojekte
Backhaus, Klaus
(
ed.
)
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2003
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2., völlig neu bearb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001763450
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3
Handbuch Business-to-Business-Marketing : Grundlagen, Geschäftsmodelle, Instrumente des Industriegütermarketing
Backhaus, Klaus
(
ed.
);
Voeth, Markus
(
ed.
)
-
2015
-
2., vollständig überarbeitete Auflage
Persistent link: https://www.econbiz.de/10014009730
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