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This study was prepared by Nadine Fabritz while she was working at the Ifo Institute for Economic Research in the Department for Human Capital and Innovation. It was completed in June 2014 and accepted as a doctoral thesis by the Department of Economics at the University of Munich in October...
Persistent link: https://www.econbiz.de/10011742893
Die wachsende Verbreitung und Nutzung des Smartphones erhöht die Relevanz von mobilen Inhalten für Konsumenten und Unternehmen. Innerhalb der Markenkommunikation bietet das mobile Medium die Möglichkeit, den Kunden direkt, personalisiert, überall und zu jederzeit mit der jeweiligen Botschaft...
Persistent link: https://www.econbiz.de/10011409487
This volume was prepared by Constantin Mang while he was working at the Ifo Institute. It was completed in 2014 and accepted as a doctoral thesis by the Department of Economics at the University of Munich. It includes a short introduction and four self-contained chapters that focus on ICT...
Persistent link: https://www.econbiz.de/10011742370
Africa: A continent is waking up. Not through aid or wealth from the exploitation of natural resources, but through a technological revolution. The access to affordable mobile telecommunication. Inspired by deregulation and pioneered by local champions who have taken a lead in what is today's...
Persistent link: https://www.econbiz.de/10010245059
This volume was prepared by Sebastian Benz while he was working at the Ifo Institute. It was completed in December 2013 and accepted as a doctoral thesis by the Department of Economics at the University of Munich. It includes five self-contained chapters. All chapters discuss different...
Persistent link: https://www.econbiz.de/10011742945
Das auf Expansion beruhende sozio-technische Gesellschaftssystem ist nicht zukunftsfähig und bedarf einer grundlegenden Transformation zu einer kleineren Ökonomie mit geringerem Ressourcenverbrauch. Der notwendige Wandel erfordert eine Abkehr von wirtschaftlichem Wachstum als...
Persistent link: https://www.econbiz.de/10010519225