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The Cato journal : an interdisciplinary journal of public policy analysis
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Designing and communicating experience
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
10
Insights in the economics of aging
9
American economic journal : a journal of the American Economic Association
7
International journal of economics and financial issues : IJEFI
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Research in the decision sciences for global business : best papers from the 2013 annual conference
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The practice and theory of automated timetabling : [this special volume comprises revised versions of a selection of the papers that were presented at the 9th International Conference on the Practice and Theory of Automated Timetabling (PATAT) in Belfast between 10th and 13th August 2010]
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Werbung für alle Sinne : multimodale Kommunikationsstrategien
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Inflation dynamics and monetary policy : a symposium sponsored by The Federal Reserve Bank of Kansas City, Jackson Hole, Wyo., Aug. 27 - 29, 2015
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Decision support systems VI - addressing sustainability and societal challenges : 2nd International Conference, ICDSST 2016, Plymouth, UK, May 23–25, 2016, proceedings
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Decoding the socio-economic approach to management : results of the second SEAM Conference in the United States
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Industry 4.0 : entrepreneurship and structural change in the new digital landscape
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ORP 3 - OR for young researchers and practitioners
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Proceedings of the 2017 Euro-Asia Conference on Environment and CSR: Tourism, Society and Education Session ; Part 1
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Proceedings of the 5th International Conference on Economic Management and Green Development
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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What's the use of economics? : Teaching the dismal science after the crisis ; [... a conference hosted by the Government Economic Service, GES and the Bank of England in February 2012 ...]
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Agrarian economy and rural development : realities and perspectives for Romania : 7th edition of the International Symposium
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ECONIS (ZBW)
882
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1
Effects of ethnic
advertising
on consumers of minority and majority groups : the moderating effect of humor
Rößner, Anna
;
Kämmerer, Maren
;
Eisend, Martin
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 190-205
Persistent link: https://www.econbiz.de/10011687912
Saved in:
2
Transferring game attitudes to the brand : persuasion from age 6 to 14
Neyens, Evy
;
Smits, Tim
;
Boyland, Emma
- In:
International journal of advertising : the quarterly …
36
(
2017
)
5
,
pp. 724-742
Persistent link: https://www.econbiz.de/10011799705
Saved in:
3
Excessive targeting
Karle, Heiko
;
Reisinger, Markus
-
2019
-
Preliminary version
We consider a market with two symmetric firms and two asymmetric consumer groups. Firms send
advertising
messages which …
Persistent link: https://www.econbiz.de/10012314221
Saved in:
4
Reflection of the youth social problems in Russian social
advertising
Afanasyeva, Tatiana
;
Torgunakova, Elena
;
Torgunakov, Evgeniy
- In:
Finance, Economics, and Industry for Sustainable …
,
(pp. 115-122)
.
2024
Persistent link: https://www.econbiz.de/10014577993
Saved in:
5
Relationship between Spokesperson's gender and
advertising
color temperature in a framework of
advertising
effectiveness
Pilelienė, Lina
;
Grigaliūnaitė, Viktorija
- In:
Scientific Annals of Economics and Business
64
(
2017
),
pp. 1-13
Persistent link: https://www.econbiz.de/10011866189
Saved in:
6
Customer segmentation using unobserved heterogeneity in the perceived-value-loyalty-intentions link
Floh, Arne
;
Zauner, Alexander
;
Koller, Monika
;
Rusch, Thomas
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 974-982
Persistent link: https://www.econbiz.de/10010364065
Saved in:
7
Black from white : how the rights of white and black workers became "labor" and "civil" rights after the U.S. Civil War
De Leon, Cedric
- In:
Labor studies journal : official journal of United …
42
(
2017
)
1
,
pp. 10-26
Persistent link: https://www.econbiz.de/10011758948
Saved in:
8
Are black-white mortality rates converging? : acute myocardial infarction in the United States, 1993-2010
Chandra, Amitabh
;
Hoppenfeld, Tyler
;
Skinner, Jonathan
- In:
Insights in the economics of aging
,
(pp. 205-225)
.
2017
Persistent link: https://www.econbiz.de/10011718893
Saved in:
9
Religious workers' density and the racial earnings gap
Lozano, Fernando
;
Cheng, Jessica Shiwen
- In:
The American economic review
106
(
2016
)
5
,
pp. 355-359
Persistent link: https://www.econbiz.de/10011699997
Saved in:
10
Modeling the effect of campaign
advertising
on US presidential elections when differences across states matter
Gallego, Maria
;
Schofield, Norman
- In:
Mathematical social sciences
90
(
2017
),
pp. 160-181
Persistent link: https://www.econbiz.de/10011929364
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