//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Konferenzbeitrag"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The power of persuasion : a gu...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Selling
15
Verkauf
15
Economic psychology
4
Salespeople
4
Verkaufspersonal
4
Wirtschaftspsychologie
4
B-to-B-Marketing
3
Beziehungsmarketing
3
Business-to-business marketing
3
Consumer behaviour
3
Konsumentenverhalten
3
Lieferantenmanagement
3
Marketing
3
Relationship marketing
3
Supplier relationship management
3
Theorie
3
Theory
3
Werbepsychologie
3
Advertising
2
Advertising effects
2
Behavioral economics
2
Business process management
2
Emotion
2
Interaction
2
Prozessmanagement
2
Psychologie
2
Psychology of advertising
2
Sales process
2
Verhaltensökonomik
2
Werbewirkung
2
Werbung
2
evaluation
2
Age group
1
Altersgruppe
1
Apparent flaws
1
Artificial intelligence
1
Asymmetric information
1
Asymmetrische Information
1
Auction
1
Auction theory
1
more ...
less ...
Online availability
All
Undetermined
10
Free
4
Type of publication
All
Article
20
Book / Working Paper
2
Type of publication (narrower categories)
All
Konferenzbeitrag
Article in journal
2,424
Aufsatz in Zeitschrift
2,424
Aufsatz im Buch
534
Book section
534
Graue Literatur
487
Non-commercial literature
487
Working Paper
365
Hochschulschrift
330
Arbeitspapier
326
Collection of articles of several authors
259
Sammelwerk
259
Thesis
238
Lehrbuch
149
Aufsatzsammlung
144
Bibliografie enthalten
144
Bibliography included
144
Ratgeber
131
Textbook
128
Guidebook
114
Konferenzschrift
90
Conference proceedings
60
research-article
48
Case study
41
Fallstudie
41
Collection of articles written by one author
30
Sammlung
30
Dissertation u.a. Prüfungsschriften
29
Reprint
28
Bibliographie
27
Glossar enthalten
24
Glossary included
24
Conference paper
22
Rezension
22
Handbook
19
Handbuch
19
Systematic review
13
Übersichtsarbeit
13
conceptual-paper
11
Fallstudiensammlung
10
more ...
less ...
Language
All
English
19
German
3
Author
All
Olariu, Ioana
2
Abrahamsen, Morten H.
1
Bidmon, Robert K.
1
Bode, Christoph
1
Bohle, Detlev K. H.
1
Borg, Susanne Wiatr
1
Boyland, Emma
1
Colla, Enrico
1
Dursun, İnci
1
Fujisawa, Chieko
1
Fève, Frédérique
1
Ghosh, Arpita
1
Grigore, Ariadna
1
Grönroos, Christian
1
Güntzel, Joachim
1
Herak, Ivan
1
Hsu, Jung-Fang
1
Huang, Kuang-Chiu
1
Håkansson, Håkan
1
Janssen, Catherine
1
Kasuga, Norihiro
1
La Rocca, Antonella
1
Laninović, Dejan
1
Lapoule, Paul
1
Lin, Jie
1
Magnac, Thierry
1
Moscatelli, Paolo
1
Neyens, Evy
1
Nobilo, Ivana
1
Perna, Andrea
1
Roth, Aaron
1
Smits, Tim
1
Snehota, Ivan
1
Soteri, Soterios
1
Spreitzenbarth, Jan Martin
1
Stuckenschmidt, Heiner
1
Turnbull, Geoffrey K.
1
Vanhamme, Joëlle
1
Veruete-McKay, Leticia
1
Viio, Paul
1
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
4
Studies and scientific researches / Faculty of Economic Sciences, Centre for Economic Studies and Research, "Vasile Alecsandri University of Bacau"
2
Dialogmarketing Perspektiven 2022/2023 : Tagungsband 15. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Digital Economy and the Green Revolution : 16th International Conference on Business Excellence, ICBE 2022, Bucharest, Romania, March 24-26, 2022
1
Ethics, social responsibility and sustainability in marketing
1
Games and economic behavior
1
Interdisciplinary management research XVI ; 1
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of retail & distribution management
1
Journal of business ethics : JOBE
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
New business and regulatory strategies in the postal sector
1
Supply Management Research : aktuelle Forschungsergebnisse 2022
1
The journal of real estate finance and economics
1
Trends zur Handhabung von Komplexität im Qualitätsingenieurwesen
1
Weiterentwicklung der Keynes'schen Theorie und empirische Analysen : [... wissenschaftliche Jahrestagung des Jahres 2013 der Keynes-Gesellschaft im Februar statt, diesmal in Berlin ...]
1
more ...
less ...
Source
All
ECONIS (ZBW)
22
Showing
1
-
10
of
22
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Theoretical lenses for understanding the CSR-consumer paradox
Janssen, Catherine
;
Vanhamme, Joëlle
- In:
Journal of business ethics : JOBE
130
(
2015
)
4
,
pp. 775-787
Persistent link: https://www.econbiz.de/10011350145
Saved in:
2
"Animal Spirits" und die Krise : eine Auseinandersetzung mit der Analyse von Akerlof/Shiller vor dem Hintergrund von Intentionalität
Güntzel, Joachim
- In:
Weiterentwicklung der Keynes'schen Theorie und …
,
(pp. 193-222)
.
2013
Persistent link: https://www.econbiz.de/10010336782
Saved in:
3
QM in integral informierter Führung
Bohle, Detlev K. H.
- In:
Trends zur Handhabung von Komplexität im …
,
(pp. 157-179)
.
2014
Persistent link: https://www.econbiz.de/10010492552
Saved in:
4
Psychological barriers to environmentally responsible consumption
Dursun, İnci
- In:
Ethics, social responsibility and sustainability in …
,
(pp. 103-128)
.
2019
Persistent link: https://www.econbiz.de/10012104169
Saved in:
5
Personal
selling
in marketing
Olariu, Ioana
- In:
Studies and scientific researches / Faculty of Economic …
(
2017
),
pp. 95-101
Persistent link: https://www.econbiz.de/10011810970
Saved in:
6
How price sensitive is letter advertising mail in the UK?
Fève, Frédérique
;
Magnac, Thierry
;
Veruete-McKay, Leticia
- In:
New business and regulatory strategies in the postal sector
,
(pp. 207-217)
.
2018
Persistent link: https://www.econbiz.de/10012034402
Saved in:
7
Transferring game attitudes to the brand : persuasion from age 6 to 14
Neyens, Evy
;
Smits, Tim
;
Boyland, Emma
- In:
International journal of advertising : the quarterly …
36
(
2017
)
5
,
pp. 724-742
Persistent link: https://www.econbiz.de/10011799705
Saved in:
8
Caught in the middle : buying from markets and
selling
to networks
Abrahamsen, Morten H.
;
Håkansson, Håkan
- In:
Industrial marketing management : the international …
49
(
2015
),
pp. 4-14
Persistent link: https://www.econbiz.de/10011373956
Saved in:
9
Continuing the evolution of the
selling
process : a multi-level perspective
Borg, Susanne Wiatr
;
Young, Louise
- In:
Industrial marketing management : the international …
43
(
2014
)
4
,
pp. 543-552
Persistent link: https://www.econbiz.de/10010386460
Saved in:
10
Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella
;
Moscatelli, Paolo
;
Perna, Andrea
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->