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Interaktive Web-2.0-Tools wie Blogs oder Twitter haben einen Paradigmenwechsel vollzogen. Die bisher praktizierte …
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Social media such as SNS, Twitter, and the blogs has been spreading all over the world, and a large number of firms …
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This open access book presents the latest findings of researchers from around the globe who presented their work at the 10th international conference of Strategic Innovative Marketing and Tourism (ICSIMAT) in 2023. It provides an up-to-date information and discusses current trends, issues, and...
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