"This book provides undergraduate business students and introductory graduate students with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations, to apply basic business analytics tools in a spread-sheet environment, and to communicate...

An up-to-date introduction to a market-leading platform for data analysis and machine learningMachine learning is the process by which computer algorithms can be made progressively more effective through the accumulation of data and experience. A subset of artificial intelligence, it is an...

"Unraveling the Mysteries of Case Study Research helps students to develop a deeper understanding of cases within their contexts by presenting them from the perspective of the individuals involved. The authors discuss the stages of case study research including: the role of personal motivation,...

Das Thema "Blockchain" ist in aller Munde, wobei man eher von einem Themenkomplex sprechen müsste. Blockchain ist nämlich zunächst einmal eine Technologie, wird begrifflich aber oft auch als Konzept für Anwendungen (insbesondere Kryptowährungen wie bitcoin) eng geführt. Das vorliegende...