Schilling, Melissa A. - 2023 - Seventh edition, International student edition for use outside of the U.S.
"Innovation is a beautiful thing. It is a force with both aesthetic and pragmatic appeal: It unleashes our creative … spirit, opening our minds to hitherto undreamed of possibilities, while accelerating economic growth and providing advances … engines of innovation in the Western world, innovation provides both exceptional opportunities and steep challenges. While …