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Strategic information systems ; Vol. 2
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Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
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International marketing ; Vol. 1
5
Marketing-mix strategies - product strategy and promotion strategy
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The evolution of integrated marketing communications : the customer-driven marketplace
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International marketing ; Vol. 3
4
Major theoretical debates and contemporary issues in marketing theory
4
The evolution of nonprofit marketing
4
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3
International marketing ; Vol. 2
3
The evolution of brands : from signals of quality to storehouses of trust
3
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3
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2
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Michael Porter ; Vol. 1
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H. Igor Ansoff ; Vol. 2
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Information systems infrastructure
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Interdisciplinary perspectives on e-collaboration : emerging trends and applications
1
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Macromarketing - a global focus ; Vol. 2
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Restrukturierung : Unternehmen wieder fit machen
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ECONIS (ZBW)
142
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1
The powerful triangle of marketing data, managerial judgment, and marketing management support systems
Bruggen, Gerrit H. van
;
Smidts, Ale
;
Wierenga, Berend
-
2009
Persistent link: https://www.econbiz.de/10003794177
Saved in:
2
A program for research on management information systems
Mason, Richard O.
;
Mitroff, Ian I.
-
2008
Persistent link: https://www.econbiz.de/10003762679
Saved in:
3
A design theory for systems that support emergent knowledge processes
Markus, M. Lynne
;
Majchrzak, Ann
;
Gasser, Les
-
2008
Persistent link: https://www.econbiz.de/10003763089
Saved in:
4
XML-based schema definition for support of interorganizational workflow
Aalst, Wil van der
;
Kumar, Akhil
-
2008
Persistent link: https://www.econbiz.de/10003763213
Saved in:
5
A framework for a scenario driven decision support systems generator
Ahmed, M. Daud
;
Sundaram, David
-
2010
Persistent link: https://www.econbiz.de/10003902893
Saved in:
6
An approach of decision-making support based on collaborative agents for unexpected rush orders management
Nfaoui, El Habib
;
Beqqali, Omar El
;
Ouzrout, Yacine
; …
-
2010
Persistent link: https://www.econbiz.de/10003902896
Saved in:
7
Effective DMSS guidance for financial investing
Forgionne, Guisseppi A.
;
Rada, Roy
-
2010
Persistent link: https://www.econbiz.de/10003902914
Saved in:
8
Intelligent agents in decision support systems
Phillips-Wren, Gloria
-
2010
Persistent link: https://www.econbiz.de/10003908105
Saved in:
9
Supporting executive intelligence activities with agent-based executive information systems
Ong, Vincent
;
Duan, Yanqing
;
Mathews, Brian P.
-
2010
Persistent link: https://www.econbiz.de/10003908131
Saved in:
10
An ontology-based intelligent system model for semantic information processing
Xu, Mark
;
Ong, Vincent
;
Duan, Yanqing
-
2010
Persistent link: https://www.econbiz.de/10003908144
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