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Brand communities and new product adoption : the influence and limits of oppositional loyalty
Thompson, Scott A.; Sinha, Rajiv K. - 2010
Persistent link: https://www.econbiz.de/10003924383
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Using advertising alliances for new product introduction : interactions between product complementarity and promotional strategies
Samu, Sridhar; Krishnan, H. Shanker; Smith, Robert E. - 2010
Persistent link: https://www.econbiz.de/10003924405
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The architecture of service systems as the framework for the definition of service science scope
Targowski, Andrew - In: Information systems and new applications in the service …, (pp. 55-75). 2011
Persistent link: https://www.econbiz.de/10009124097
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L' utopia del sindacalismo rivoluzionario : i congressi dell'Unione Sindacale Italiana ; 1912 - 1913
Osti Guerrazzi, Amedeo (contributor) - 2001
Persistent link: https://www.econbiz.de/10001645273
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E-collaboration using group decision support systems in virtual meetings
Switzer, Jamie S.; Hartman, Jackie L. - 2010
Persistent link: https://www.econbiz.de/10003910980
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Conventionland USA : the geography of a latterday phenomenon
Zelinsky, Wilbur - 2010
Persistent link: https://www.econbiz.de/10003914214
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Conventions as mega-events : a new model for convention-host city relationships
Hiller, Harry H. - 2010
Persistent link: https://www.econbiz.de/10003914254
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Entrepreneurship
Birley, Susan J. (contributor); Birley, Sue (ed.) - 1998
Persistent link: https://www.econbiz.de/10000647379
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Women's career
Nagy, Beáta - In: The small transformation : society, economy and …, (pp. 315-335). 2001
Persistent link: https://www.econbiz.de/10001659839
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The foundations of entrepreneurship
Shane, Scott Andrew (contributor) - 2002
Persistent link: https://www.econbiz.de/10001613223