". However, whereas some companies "remain trapped in an out-dated approach to value creation" and restrict their CSR commitment … advantages through establishing unique value propositions, in a way that meets stakeholder demands. Apart from that, CSR …

Die Studie erörtert Chancen und Risiken, die mit der Anwendung der Unternehmensführungsstrategie CSR (Corporate Social … Responsibility) verbunden sind. Eine Vielzahl an Gefahren in CSR-aktiven Unternehmen - darunter das Risiko des Greenwashings - werden … wird anhand von acht erfolgreich CSR-praktizierenden Unternehmen beispielhaft erörtert, welche Instrumente zur Minimierung …

based on qualitative interviews with communication and CSR managers from 13 out of 31 global corporations who lead the field … in Germany according to various rankings and CSR awards. Findings confirm that excellent CR communication must be aligned …

This study examines the role of Corporate Social Responsibility (CSR) and Broad-Based Black Economic Empowerment (BBBEE … various stakeholders. To identify the contribution of CSR and BBBEE by German TNCs and their stakeholders the following issues … are discussed: (i) South Africa’s socio-economic background; (ii) The concept of “Affirmative Action” and CSR …