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Pervasive advertising
Müller, Jörg (ed.) - 2011
Pervasive advertising / Jörg Müller, Florian Alt, and Daniel Michelis -- Digital out-of-home media: means and effects of digital media in public space / Ursula Stalder -- Meaningful advertising / Peter van Waart, Ingrid Mulder, and Cees de Bont -- Activity-based advertising / Kurt Partridge...
Persistent link: https://www.econbiz.de/10009348373
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Special issue: New media: mobile advertising and marketing
Taylor, Charles Raymond (contributor) - 2008
Persistent link: https://www.econbiz.de/10003757301
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Handbook of research on mobile marketing management
Pousttchi, Key (contributor);  … - 2010
Persistent link: https://www.econbiz.de/10003809760
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Special issue on Smart Mobile Media Services (SMMS)
Duane, Aidan M. (contributor) - 2012
Persistent link: https://www.econbiz.de/10009580692
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Special issue: Social media and mobile marketing innovations
Greve, Goetz (contributor) - 2015
Persistent link: https://www.econbiz.de/10011387771
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Digital marketing and consumer engagement ; Volume 1
2018
Persistent link: https://www.econbiz.de/10011758597
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Managing business in a multi-channel world : success factors for e-business
Saarinen, Timo (contributor); Tinnilä, Markku (contributor) - 2006
Persistent link: https://www.econbiz.de/10002604583
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General studies
Gite, L. P. (contributor) - 2009
Persistent link: https://www.econbiz.de/10003933780
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Maschinen, die unsere Brüder werden : Mensch-Maschine-Interaktion in hybriden Systemen
Hubig, Christoph (ed.); Koslowski, Peter (contributor) - 2008
Persistent link: https://www.econbiz.de/10003591453