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Digital and social media marketing : a results-driven approach

Heinze, Aleksej (ed.); Fletcher, Gordon (ed.); … - 2017

Persistent link: https://www.econbiz.de/10011518205

Digital and social media marketing : a results-driven approach

Heinze, Aleksej (ed.); Fletcher, Gordon (ed.); … - 2016

Cover -- Title -- Copyright -- Contents -- List of boxes -- List of case studies -- List of figures -- List of tables -- Notes on contributors -- Acknowledgements -- Definitions of terms -- Section I Introduction -- 0 A visual introduction to Digital and Social Media Marketing -- 0.1 You and...

Persistent link: https://www.econbiz.de/10011909763

Share this : the social media handbook for PR professionals

Waddington, Stephen (ed.) - 2012 - 1. publ.

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Influencer Marketing für Unternehmen und Influencer : Strategien, Plattformen, Instrumente, rechtlicher Rahmen : mit vielen Beispielen

Jahnke, Marlis; Brix, Regina; Bruce, Annette; Fuchs, Thomas - 2018

Dieses Buch erläutert fundiert und pragmatisch alle entscheidenden Erfolgsfaktoren des Influencer Marketings IBM sowohl für Unternehmen als auch für Influencer. Marketingprofis erfahren, wie sie Influencer Marketing bestmöglich in ihre Kommunikationsstrategie integrieren, wie sie die...

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Handbook of research on driving competitive advantage through sustainable, lean, and disruptive innovation

Al-Hakim, Latif (ed.); Wu, Xiaobo (ed.); Koronios, Andy (ed.) - 2016

study of high-tech industry in China / Qiuyue Pan, Jiang Wei, Latif Al-Hakim -- Exploring the impact of university …

Persistent link: https://www.econbiz.de/10011495647

Nutzen, Chancen und Risiken von Kommunikationstechnologien

Augustin, Harald (ed.) - 2014

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Cultural, behavioral, and social considerations in electronic collaboration

Kok, Ayse (ed.); Lee, Hyunkyung (ed.) - 2016

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Cultural, behavioral, and social considerations in electronic collaboration

Kok, Ayse (ed.); Lee, Hyunkyung (ed.) - 2016

"This book presents the latest scholarly research on the design and implementation of e-collaboration technology in workplace settings, featuring extensive coverage on a range of topics relating to the benefits and challenges of these tools"--

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Reconsidering value and labour in the digital age

Fisher, Eran (ed.) - Workshop: Marx's Labour Theory of Value in the Digital … - 2015

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Wykorzystanie nowych mediów w public relations

Gołuchowski, Jerzy (contributor); … - 2013

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