This book presents a comprehensive examination of Chinese consumer behaviour and challenges the previously dichotomous interpretation of the consumption of Western and non-Western brands in China. The dominant position is that Chinese consumers are driven by a desire to imitate the lifestyles of...

Instruments and idioms of colonial and national development: India's historical experience in comparative perspective / Sugata Bose -- Modernizing bureaucrats, backward Africans, and the development concept / Frederick Cooper -- Visions of postwar health and development and their impact on...