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The handbook of international advertising research
Cheng, Hong
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2014
Persistent link: https://www.econbiz.de/10011382740
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Social marketing for public health : global trends and success stories
Cheng, Hong
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Kotler, Philip
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2011
Persistent link: https://www.econbiz.de/10003846406
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Advertising and Chinese society : impacts and issues
Cheng, Hong
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2009
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Persistent link: https://www.econbiz.de/10003878118
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