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Marktforschung in den USA
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35
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25
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22
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20
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19
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19
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17
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17
Brue, Stanley L.
16
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15
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15
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15
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15
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15
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15
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14
Hall, Robert Ernest
14
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14
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14
Sexton, Robert L.
14
Tucker, Irvin B.
14
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13
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13
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13
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13
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13
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12
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12
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12
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12
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11
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11
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11
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11
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11
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11
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2
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Haupt Verlag
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Life Office Management Association
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Research and Education Association
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Urban Land Institute <Washington, DC>
2
Verlag Franz Vahlen
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1
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1
Aspen Law & Business <Englewood Cliffs, NJ>
1
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1
City and Guilds of London Institute
1
Cornelsen Scriptor
1
Credit Union National Association
1
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1
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1
Duncker & Humblot
1
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1
Ernst & Whinney
1
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1
Institut Mirovoj Ėkonomiki i Meždunarodnych Otnošenij
1
Institute for Business Planning <Englewood Cliffs, NJ>
1
Institute of Certified Travel Agents <Wellesley, Mass.>
1
International City/County Management Association
1
John F. Kennedy School of Government
1
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The Addison-Wesley series in economics
80
Always learning
32
Lehrbuch
27
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26
The Dryden Press series in economics
18
The Irwin series in economics
16
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15
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14
The Pearson series in economics
14
University casebook series
14
Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften
12
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12
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11
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10
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9
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9
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8
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8
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8
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7
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7
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6
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5
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5
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5
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5
Managementwissen für Studium und Praxis
5
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5
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5
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5
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5
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4
Grundwissen der Ökonomik / Betriebswirtschaftslehre
4
Kohlhammer Edition Marketing
4
UTB für Wissenschaft / Uni-Taschenbücher
4
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ECONIS (ZBW)
3,475
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1
Strategic marketing for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
2
Marketing research
Kress, George
-
1988
-
3. ed
Persistent link: https://www.econbiz.de/10000749575
Saved in:
3
Perspectives in consumer behavior
Kassarjian, Harold H.
(
ed.
)
-
1991
-
4. ed
Persistent link: https://www.econbiz.de/10000818738
Saved in:
4
Marketing research
Aaker, David A.
-
1990
-
4. ed
Persistent link: https://www.econbiz.de/10000792522
Saved in:
5
Exploring marketing research
Zikmund, William G.
-
1986
-
2. ed
Persistent link: https://www.econbiz.de/10000700785
Saved in:
6
Strategic market planning : the pursuit of competitive advantage
Day, George S.
-
1984
Persistent link: https://www.econbiz.de/10000711635
Saved in:
7
Consumer behavior and marketing action
Assael, Henry
-
1984
-
2. ed
Persistent link: https://www.econbiz.de/10000684485
Saved in:
8
The marketing research process
Crimp, Margaret
-
1990
-
3th ed
Persistent link: https://www.econbiz.de/10000802998
Saved in:
9
Marketing research : methodological foundations
Churchill, Gilbert A.
-
1991
-
5. ed.
Persistent link: https://www.econbiz.de/10000804142
Saved in:
10
Essentials of consumer behavior
Stephens, Debra L.
-
2017
Persistent link: https://www.econbiz.de/10011505140
Saved in:
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