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Financing sport
Howard, Dennis Ramsay; Crompton, John L. - 2014 - 3. ed.
Persistent link: https://www.econbiz.de/10010199394
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Contemporary sport management
Pedersen, Paul M. (ed.); Thibault, Lucie (ed.) - 2022 - Seventh edition
classic but thoroughly updated introductory text is designed so students will understand sport management as a field of study …
Persistent link: https://www.econbiz.de/10012516128
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Sports fundraising : dynamic methods for schools, universities and youth sport organizations
Kelley, David J. - 2012
Persistent link: https://www.econbiz.de/10010193082
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Sport public relations and communication
Hopwood, Maria; Skinner, James; Kitchin, Paul - 2010 - 1. ed.
Persistent link: https://www.econbiz.de/10003904102
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Finance for sport and leisure managers : an introduction
Wilson, Robert; Joyce, John - 2008
Persistent link: https://www.econbiz.de/10003441487
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Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
Nufer, Gerd (ed.); Bühler, André W. (contributor) - 2011 - 2., völlig neu bearb. und wesentl. erw. Aufl.
Um heute im Sportmarketing erfolgreich zu sein, braucht es nicht nur grundlegendes Marketingwissen und Verständnis für die Besonderheiten des Sports. Wer sich mit innovativen Vermarktungskonzepten an die Spitze bringen will, muss zudem die neuesten, internationalen Sportmarketing-Trends kennen...
Persistent link: https://www.econbiz.de/10008736001
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The economics of intercollegiate sports
Grant, Randy R.; Leadly, John; Zygmont, Zenon - 2008
Persistent link: https://www.econbiz.de/10003392036
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Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
Nufer, Gerd (ed.); Breuer, Christoph (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003688717
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Managing sport business : an introduction
Trenberth, Linda (ed.); Hassan, David (contributor) - 2012
"Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run … practice of sports management helps to explain the modern commercial environment that shapes sport at all levels and gives … clear and sensible guidance on best practice in sports management, from elite sport to the local level.The book is divided …
Persistent link: https://www.econbiz.de/10009307280
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Sport- und Vereinsmanagement : Sport organisieren und vermarkten
Bölz, Marcus - 2015
Persistent link: https://www.econbiz.de/10010518874