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and legal issues in selling -- Chapter 3. Buying behavior and the buying process -- Chapter 4. Using communication …CONTENTS IN BRIEF. Chapter 1. Selling and salespeople -- Part 1. KNOWLEDGE AND SKILL REQUIREMENTS -- Chapter 2. Ethical … principles to build relationships -- Chapter 5. Adaptive selling for relationship building -- Part 2. THE PARTNERSHIP PROCESS …

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Sales and distribution management : an integrative approach

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Promotional strategy : managing the marketing communications process

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Verkauf

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Sci-tech selling : selling scientific and technical products and services

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Sales force management

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. Managing Ethics in a Sales Environment. Customer Relationship Management (CRM) and Building Partnerships. The Selling Process … preferences of customers, the sales force will provide an essential connection between selling organizations and their buying …

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