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"Financial services and products underpin all aspects of our lives. We rely on bank accounts to deposit money, receive salaries and pay our bills. We use mortgages to purchase our homes, insurance to protect our assets, and pension policies to save for our future. Access to financial services is...
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"T̀his revised edition of one of the classic texts in the area is timely and topical; key elements of marketing as they apply to financial services are clearly articulated and supported with practical illustrations. Building on extensive accumulated experience of the sector, Meidan and Dawes...
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"This second edition of the ground-breaking Ethics in Finance is an up-to-date, valuable addition to the emerging field of finance ethics. Citing examples of the scandals that have shaken public confidence in Wall Street, John R. Boatright explains the importance of ethics in the operation of...
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