Auf dem Mediamarkt wird Werbeträgerleistung (Anzeigen, Werbespots usw.) gehandelt. Meist beraten Werbeagenturen die werbungtreibenden Unternehmen bei Auswahl und Einsatz der Werbeträgerleistung sowie bei der Abwicklung der an die Medienunternehmen erteilten Schaltaufträge. Die Arbeit...

In January 2005, President Bush announced the Vision for Space Exploration. This vision involved a progressive expansion of human capabilities beyond Low Earth Orbit beginning with a return to the moon no later than 2020. Current design processes utilized to meet this vision employ performance...

This dissertation consists of six self-contained chapters that are related to the behavior of firms and politicians in a broader sense. After an introduction to the topic, the first part of the dissertation elaborates on how institutional and political framework conditions influence the behavior...

This paper introduces a unified model for organizational change that is designed to help change analysts think through the decision-making process. Most organizational leaders do not manage change effectively because they fail to acquire the minimum amount of information necessary to make a...