This study analyses and compares the theories relating to advertising and competition in economics literature with their operation in the market-place, and with the attitudes and pronouncements of public policy towards advertising and competition. A survey of the main literature in economic...

Die Dissertationsarbeit hat zum Ziel, die Gültigkeit der Aussagen eines außenhandelstheoretischen Ansatzes der Neo-Heckscher-Ohlin-Modellklasse in der realen Welt zu überprüfen. Der gewählte Modellierungstyp erlaubt die Koexistenz internationalen intra- und inter-industriellen Handels. Da...

This study examines vertical product differentiation within the Big 4 audit firms in the Australian audit market and potential pricing effects resulting from this differentiation. Assuming a competitive Big 4 audit market, systematically higher prices pertaining to one particular Big 4 audit...

In any market-driven Capitalistic economy it is the consumer that accounts for the vast majority of the output. Economists and Marketing scholars have long studied what motivates the consumer to demand, and eventually purchase, specific products.Depending on the type of product, the rational...