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Store brands and the role of advertising
Griffith, Rachel; Krol, Michal; Smith, Kate - 2015
Persistent link: https://www.econbiz.de/10011399107
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Win-win strategies at discount stores
Deleersnyder, Barbara; Dekimpe, Marnik G.; Steenkamp, … - 2005
Persistent link: https://www.econbiz.de/10003092804
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The grocery retailing sector in Germany : ECR activities in comparison to the USA
Katsaras, Nikolaos; Schamel, Günter - 1999
Persistent link: https://www.econbiz.de/10001366263
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Competition between generic and brand name drugs : new evidence from the U.S. pharmaceutical market
Cavaliere, Alberto; Moayedizadeh, Ashin - 2022
Persistent link: https://www.econbiz.de/10014232582
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Private labels, national brands and food prices
Bontemps, Christophe (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003362697
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Modeling partial customer churn : on the value of first product-category purchase sequences
Miguéis, Vera L.; Van den Poel, Dirk; Camanho, A. S.; … - 2012
Persistent link: https://www.econbiz.de/10009560541
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Marktstrukturen und Marketingstrategien im Europäischen Lebensmittel-Einzelhandel
Spiller, Achim - 1990
Persistent link: https://www.econbiz.de/10013452117
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Hysteresis in marketing
Simon, Hermann - 1994
Persistent link: https://www.econbiz.de/10000897924
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A nonlinear dynamic model of product line interdependencies
Bultez, Alain V. - 1975
Persistent link: https://www.econbiz.de/10000771065
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Specifying competitive effects in diffusion models : an empirical analysis
Parker, Philip M.; Gatignon, Hubert A. - 1991
Persistent link: https://www.econbiz.de/10000825406