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Does it pay to read your junk mail? : Evidence of the effect of advertising on home equity credit choices
Agarwal, Sumit (contributor);  … - 2008 - Rev.
We examine the effect of direct mail (commonly referred to as junk mail) advertising on individual financial decisions by studying consumer choice of home equity debt contracts. Consistent with the theoretical predictions, we find that financial variables underlying the relative pricing of debt...
Persistent link: https://www.econbiz.de/10003774092
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Irritation due to direct mailings from charities
Diepen, Merel van (contributor); Donkers, Bas (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003337406
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Transaktionskosten der Nutzung des Internet durch Missbrauch (Spamming) und Regulierungsmöglichkeiten
Büllingen, Franz; Hillebrand, Annette; Stamm, Peter - 2006
Persistent link: https://www.econbiz.de/10003266005
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Internet traffic exchange : developments and policy
Paltridge, Sam - 1998
Persistent link: https://www.econbiz.de/10013453430
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Web content analysis of online grocery shopping web sites in India
Banerjee, Arindam; Banerjee, Tanushri - 2016
Persistent link: https://www.econbiz.de/10011471182
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Does it pay to read your junk mail? Evidence of the effect of advertising on home equity credit choices
Agarwal, Sumit; Ambrose, Brent W. - 2008
We examine the effect of direct mail (commonly referred to as junk mail) advertising on individual financial decisions by studying consumer choice of home equity debt contracts. Consistent with the theoretical predictions, we find that financial variables underlying the relative pricing of debt...
Persistent link: https://www.econbiz.de/10010292175
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Coordinated action in the electronic mail game
Binmore, Ken; Samuelson, Larry - 1998 - Rev
Persistent link: https://www.econbiz.de/10000168287
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Once built well, they might come : an empirical study of mobile e-mail
Gebauer, Judith (contributor); Shaw, Michael J. (contributor) - 2007
Persistent link: https://www.econbiz.de/10003732210
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Integrating the voice of customers through call center emails into a decision support system for churn prediction
Coussement, Kristof (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003649170
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The persuasive effects of direct mail : a regression discontinuity approach
Gerber, Alan S.; Kessler, Daniel P.; Meredith, Marc - 2008
Persistent link: https://www.econbiz.de/10003742735