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As a result of advances in ICT-services, transportation, and local development, among others, an increasing number of destinations is competing to attract both national and international visitors. Globalisation requires destinations to increase their competitiveness or risk losing out on tourist...
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In the highly competitive marketplace for tourists and talented citizens, events have become increasingly important in acting as image builders for their host destinations. Equivalently, the image of a destination can have an impact on event perceptions, resulting in careful considerations for...
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The current study investigated whether tourism-related small and medium-sized enterprises (SMEs) perform better than … non-tourism-related SMEs in the four main coastal tourist destinations - Hikkaduwa, Galle, Mirissa, and Tangalle - in the … objectives of the research. More specifically, they surveyed 200 SMEs, of which 117 were related to tourism and 83 were not, to …
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