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In recent years, social media has become a major venue for the interplay between citizens and public sector organizations, in order to facilitate corporate dialog. However, not much comprehensive research has been done on how interactivity between local governments and citizens takes shape....
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A distinctive feature of recent revolutions was the key role of social media (e.g. Facebook, Twitter and YouTube). We study the role of social media in mobilization. In a simple model we assume that while social media allow to observe all previous decisions, mass media only give aggregate...
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This paper presents a review of empirical methods used to assess the behavioral, economic, and political outcomes of Internet and social media usage. Instead of merely surveying the various impacts of the Internet, we examine the methods adopted to identify these impacts. We describe two main...
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We quantify the prevalence of undisclosed influencer posts on Twitter across a large set of brands based on a unique data set of over 100 million posts. We develop a novel method to detect undisclosed influencer posts and find that 96% of influencer posts are not disclosed as such. Despite...
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Health promotion is an educational tool that can be used to educate and create awareness of health issues through various media forms. The purpose of this study was to explore the use of social media (TB Proof South Africa's Facebook page) in creating tuberculosis (TB) awareness. A qualitative...
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