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Assessing new product potential in an international context: lessons learned in Thailand
Vallaster, Christine; Hasenöhrl, Susanna - In: Journal of Consumer Marketing 23 (2006) 2, pp. 67-76
Purpose – Sets out to report on lessons learned by carrying out a concept test in Thailand. Where appropriate, aims to …. Design/methodology/approach – The authors present their experiences collected during a concept‐testing project in Thailand …
Persistent link: https://www.econbiz.de/10014848516
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Dynamics of fiscal and current account deficits in Thailand: an empirical investigation
Zubaidi Baharumshah, Ahmad; Lau, Evan - In: Journal of Economic Studies 34 (2007) 6, pp. 454-475
. Design/methodology/approach – The data for Thailand over three decades are used as a case study. Findings – The major …
Persistent link: https://www.econbiz.de/10014863155
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Relative size and complexity: e‐business use in small and medium sized tourism enterprises in Thailand
Brown, David H.; Kaewkitipong, Laddawan - In: Journal of Enterprise Information Management 22 (2009) 1/2, pp. 212-231
Purpose – The research documented in this paper aims to explore e‐business uses in small and medium‐sized tourism enterprises compared with their larger counterparts. Design/methodology/approach – Five case studies were conducted with Thai tourism SMEs to investigate their technology...
Persistent link: https://www.econbiz.de/10014859753
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Simulation based decision support system for optimization
Salam, Mohammad Asif; Khan, Sami A - In: Industrial Management & Data Systems 116 (2016) 2, pp. 236-254
Purpose – The purpose of this paper is to understand and explain how firms use simulation-based decision support systems (DSSs) to optimize container space utilization. Design/methodology/approach – Using a case study of a logistics company, this research analyzed the application of...
Persistent link: https://www.econbiz.de/10014825718
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A cold chain network for food exports to developing countries
Salin, Victoria; Nayga, Rodolfo M. - In: International Journal of Physical Distribution & … 33 (2003) 10, pp. 918-933
subject of case study research involving participant observation and fieldwork in the Philippines and Thailand. Multinational …
Persistent link: https://www.econbiz.de/10014793528
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The development of total quality management in Thai manufacturing SMEs
Tannock, James; Krasachol, Ladawan; Ruangpermpool, Somchai - In: International Journal of Quality & Reliability Management 19 (2002) 4, pp. 380-395
Total quality management (TQM) has been applied widely in developed countries, and now appears to many as a precursor of the broader concept of business excellence. By contrast, in developing countries ISO 9000 series standards have been the focus of quality management development, and TQM is a...
Persistent link: https://www.econbiz.de/10014800131
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A study of TQM implementation in Thailand
Krasachol, Ladawan; Tannock, James. D.T. - In: International Journal of Quality & Reliability Management 16 (1999) 5, pp. 418-432
adopted TQM. As Japanese and US companies are major investors in Thailand, one purpose of the study was to compare approaches … to TQM implementation between three ownership categories: Thai, Japanese, and US‐owned companies operating in Thailand. A …
Persistent link: https://www.econbiz.de/10014801229
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Knowledge transfer effectiveness of university‐industry alliances
Lakpetch, Patthareeya; Lorsuwannarat, Tippawan - In: International Journal of Organizational Analysis 20 (2012) 2, pp. 128-186
Purpose – This paper attempts to propose an integrated model for measuring the knowledge transfer effectiveness in university‐industry alliances. The so‐called “RDCE” model is thereby proposed as an integrated model for measuring the knowledge transfer effectiveness. By combining...
Persistent link: https://www.econbiz.de/10014787233
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Born foreign firms in Cambodia
Hipsher, Scott - In: International Journal of Emerging Markets 3 (2008) 1, pp. 104-115
developing country, Thailand, when establishing business operations into a lesser developed country, Cambodia. Design …
Persistent link: https://www.econbiz.de/10014788139
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Intellectual capital: national implications for industrial competitiveness
Phusavat, Kongkiti; Comepa, Narongsak; Sitko‐Lutek, … - In: Industrial Management & Data Systems 112 (2012) 6, pp. 866-890
Purpose – The paper is based on a project with the Department of Industrial Work (DIW) in Thailand for promoting … focus on examining the interrelationships between IC and economic development (i.e. GDP per capita) in Thailand and other … Philippines, Singapore and Thailand) to be examined for the IC impacts due to their economy sizes. The methodology involves …
Persistent link: https://www.econbiz.de/10014824402