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Marketing‐driven philanthropy: the case of PlayPumps

Graham Saunders, Stephen; Borland, Ralph - In: European Business Review 25 (2013) 4, pp. 321-335

Purpose – The purpose of this paper is to investigate, through a comparative historical analysis, the impact of a shift to a marketing‐driven (business‐oriented) philanthropic funding structure on NGOs, international businesses that fund charities, and the recipients of the funding for a...

Persistent link: https://www.econbiz.de/10014714201

Library funding in Nigeria: past, present and future

Amina Akporhonor, Blessings - In: The Bottom Line 18 (2005) 2, pp. 63-70

Purpose – To document current sources of revenue for Nigerian libraries, and offer suggestions for alternative funding. Nigerian libraries nation‐wide depend mainly on annual budget allocations from the government. Design/methodology/approach – Surveys current literature to determine the...

Persistent link: https://www.econbiz.de/10014686118

Obasanjo Presidential Library: to be or not to be?

Aghwotu Tiemo, Pereware - In: The Bottom Line 19 (2006) 1, pp. 31-34

Purpose – The purpose of this paper is to provide an overview of the planned project to create the first presidential library in Africa, the Obasanjo Presidential Library. Design/methodology/approach – Focusing on public concerns and criticisms in the media, the obstacles that may prevent...

Persistent link: https://www.econbiz.de/10014686142

Sustaining the work of “Learning in libraries”

Degyansky, Kathy - In: The Bottom Line 19 (2006) 4, pp. 176-178

Purpose – A model collaborative approach among three distinct library systems with common goals and missions but unique delivery systems. The primary goal was to improve the out of school environment in libraries and develop best practices in supporting youth during these hours. This paper...

Persistent link: https://www.econbiz.de/10014686158

Remember the annual fund!

Ercolano, Adriana - In: The Bottom Line 20 (2007) 1, pp. 50-53

Purpose – The purpose of this article is to share ideas for increasing alumni library donors through a university's annual giving efforts. Design/methodology/approach – A case study is used to explain how alumni library donors are acquired and sustained. Findings – Agreeing to any and all...

Persistent link: https://www.econbiz.de/10014686167

Middle managers and major gifts: fundraising for academic librarians

Doan, Tomalee; Morris, Sammie L. - In: The Bottom Line 25 (2012) 4, pp. 190-195

growing need for fundraising in university libraries and shows how participating in fundraising activities is an increasing … expectation of librarians. Case studies are provided of successful fundraising by librarians and archivists, including their work … relations. Findings – Fundraising is increasing rapidly as an expected activity of librarians but is a slowly growing part of …

Persistent link: https://www.econbiz.de/10014686352

College sports and library fundraising

Neal, James G. - In: The Bottom Line 10 (1997) 2, pp. 58-59

Partnerships between academic libraries and college sports on fundraising projects are expanding. Such collaboration …

Persistent link: https://www.econbiz.de/10014686383

Strengthening donor stewardship one month at a time

Gardner, Betina L.; Rhodus, Krista Zabawa - In: The Bottom Line 28 (2015) 3, pp. 99-103

in the creation of a fundraising Communications Plan. Design/methodology/approach – The paper is based on observational … the creation and implementation of a fundraising Communications Plan, based on the experience of EKU Libraries. …

Persistent link: https://www.econbiz.de/10014686887

NSPCC trains its fund‐raisers to ask for more

In: Human Resource Management International Digest 19 (2011) 3, pp. 18-20

that fund‐raising skills are untrainable and that people simply have to learn the hard way. …

Persistent link: https://www.econbiz.de/10014752567