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The impact of a global logistics integration system on localization service and business competitive advantage
Chin Lin, Yao; Heng Tsai, Ping - In: European Business Review 21 (2009) 5, pp. 418-437
, making high‐quality products the goal. This research indicated that not only can Taiwan manufacture high‐quality products but …
Persistent link: https://www.econbiz.de/10014713331
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Analysis of a customer satisfaction survey using Rough Sets theory
Chen, Wei‐Shing - In: Asia Pacific Journal of Marketing and Logistics 21 (2009) 1, pp. 93-105
Purpose – This paper seeks to present the use of Rough Sets (RS) theory as a processing method to improve the results in customer satisfaction survey applications. Design/methodology/approach – The research methodology is to apply an innovative tool to discover knowledge on customer behavior...
Persistent link: https://www.econbiz.de/10014674660
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Applying the ISO 9001 process approach and service blueprint to hospital management systems
Ru Chen, Hsiang; Cheng, Bor‐Wen - In: The TQM Journal 24 (2012) 5, pp. 418-432
Purpose – The purpose of this paper is to integrate the ISO 9001:2008 and blueprints by using a process approach, to have systematic regulation in hospital quality management. Design/methodology/approach – This study promotes a process approach when developing, implementing, and improving...
Persistent link: https://www.econbiz.de/10015032001
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Cultural perspectives: Chinese perceptions of UK hotel service quality
Wang, Yi; Royo Vela, Marcelo; Tyler, Katherine - In: International Journal of Culture, Tourism and … 2 (2008) 4, pp. 312-329
Purpose – The purpose of this paper is to assess Chinese tourists' perceptions of the UK hotel service quality, and to analyze the role of Chinese culture in influencing their expectations and perceptions. Design/methodology/approach – An adapted SERVQUAL questionnaire for measuring hotel...
Persistent link: https://www.econbiz.de/10014768219
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The Visitor Journey: the new road to success
Lane, Mandy - In: International Journal of Contemporary Hospitality Management 19 (2007) 3, pp. 248-254
/methodology/approach – The Visitor Journey is a new approach to developing tourism strategies that is centred entirely around the visitor. It …. Originality/value – This paper outlines a new approach to developing tourism strategies and is of value to any organization with a … stake in the tourism industry.  …
Persistent link: https://www.econbiz.de/10014762824
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Taking control of word of mouth marketing: the case of an entrepreneurial hotelier
Stokes, David; Lomax, Wendy - In: Journal of Small Business and Enterprise Development 9 (2002) 4, pp. 349-357
Marketing in entrepreneurial contexts, such as small business, relies heavily on word of mouth (WOM) recommendations for customer acquisition. However, we know little about how WOM processes work for small firms, or how owner‐managers can influence them. This case study of an entrepreneurial...
Persistent link: https://www.econbiz.de/10014902862
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Achieving legitimacy of a film-tourism strategy through joint private–public policymaking
Bertolini, Olívia Trevisani; Monticelli, Jefferson Marlon - In: International Journal of Tourism Cities 8 (2021) 2, pp. 424-443
Porto Alegre Film Commission was set up as part of a strategy to increase the city’s competitiveness as a tourism …
Persistent link: https://www.econbiz.de/10014813768
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The role of government in driving human capital development in the tourism industry in Nigeria
Nwosu, Belinda; Onah, Gabe - In: Worldwide Hospitality and Tourism Themes 8 (2016) 2, pp. 221-234
human capital development (HCD) in Cross River State (CRS), the widely acknowledged number one tourism destination in … human capital base for an emerging tourism destination is presented. Findings The findings show that HCD initiatives emerged … to advance HCD in tourism.  …
Persistent link: https://www.econbiz.de/10015038347
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Training and re-certification of crew for the “new normal” in the cruise tourism industry: a Caribbean regional perspective
Faremi, Yinusa Akintoye; Cunningham Heirs, Simone Britanna - In: Worldwide Hospitality and Tourism Themes 14 (2022) 2, pp. 179-186
-related new normal and for a more sustainable cruise tourism industry. Design/methodology/approach A qualitative method was … as well as crew. Originality/value The study provides a review of the experiences of cruise tourism staff during the …
Persistent link: https://www.econbiz.de/10015038388
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Estimation of Taiwan’s binary monetary policy reaction function
Huang, Ho‐Chuan (River); Shen, Chung‐Hua - In: Journal of Economic Studies 29 (2002) 3, pp. 222-239
policy in Taiwan using newly constructed binary monetary indicators. We develop a practical sampling scheme via the Gibbs …
Persistent link: https://www.econbiz.de/10014862983