study is to create a change management framework for implementing an innovation culture by means of internal communication … communication. Research limitations/implications – This study only explores the topic from a communication science perspective …. Practical implications – The goal of communication managers should be to lead employees through the phases of identification by …

new approach for researchers in organisational management and stakeholder engagement. Findings – While there are many … maintaining the support of their managers. The recommended approach is a structured process of stakeholder engagement based on … effective communication. Originality/value – The paper and the ideas expressed within it take a different approach to most of …

, contribute depending on the respondent to individual productivity, engagement, organisational commitment and psychological …

, improve employee and customer satisfaction and boost engagement with the brand at a luxury‐hotel group. Design …

of staff turnover, customer complaints and short‐term sickness. In addition, staff engagement has risen, with employees …

law course for accounting students and to evaluate its influence on engagement and effective learning. Design …/methodology/approach – The learning activity, known as “corporate villains”, is based on theories of storytelling and engagement. Selected … engagement in learning. In particular, the study reveals the potential for corporate villains to address various academic and …