Purpose The purpose of this paper is to conceptualize a meso-level (organizational) social capital theoretical approach to public relations. A theory and conceptualization of social capital as a resource- and exchange-based function of public relations is proposed. Here it is argued that public...

Purpose The purpose of this paper is to propose a new salesperson valuation model. This paper presents a calculation method for estimating both the individual lifetime value of a salesperson and the sales force equity. Design/methodology/approach This is a conceptual paper supported by a case...

Purpose – Firms are increasingly confronted with a complex and dynamic competitive environment. The purpose of this paper is to shed some light on the way firms can cope with – and succeed in – such an environment. Design/methodology/approach – The article examines major factors that are...

Purpose – This paper seeks is to enhance our understanding of intangible recognition by embracing an artefact‐based approach. Design/methodology/approach – The paper presents an artefact‐based approach to intangible asset recognition, an artefact being a physical and visual...

Purpose – To develop a concept of managing intangible assets in contemporary organisations. Insight is given into the rise of the network organisation and the importance of talent, social capital and identity in this kind of organisation. Design/methodology/approach – This paper develops a...

Purpose – This paper aims to recommend dynamic capabilities as an integrative framework for the business school curriculum. Design/methodology/approach – The paper discusses the history, sources, and consequences of the disciplinary fragmentation of most curricula. There is a determined...

The idea of knowledge work has been around for some time. Mintzberg spoke about “knowledge intensive firms” outlining differences between knowledge intensive organizations and professional bureaucracies. A professional bureaucracy, for instance, typically relies on standardized knowledge,...

Since the early 1990s research has been conducted in an attempt to establish a viable and reliable manner of measuring the intangible assets, also referred to as the intellectual capital, of companies. Several models have been devised, most of them using indicators to evaluate the intangible...

Purpose – There are several strands that cope with particular intangible resources, such as intangible assets, intellectual, human, and organisational capital, data and information, knowledge and capabilities. However, until now there have been no attempts to define and identify all intangible...

Purpose – The purpose of this paper is to provide examples and technical details for conducting a value network analysis that addresses the conversion and utilisation of intangible assets. Design/methodology/approach – Value network analysis was first developed in 1993 and was adapted in...