Showing 1 - 10 of 157
Purpose The purpose of this paper is to examine the explanatory power of existing theories of entrepreneurship. The authors find gaps and fragmentation and offer propose a different approach – a theory of entrepreneuring – a theory of practice. Design/methodology/approach This is a...
Persistent link: https://www.econbiz.de/10014859527
Purpose – The purpose of this paper is to construct a possible future scenario for South Africa in Africa using the backcast approach. Design/methodology/approach – The methodology followed is to present a brief political and economic history of African colonization and de‐colonization,...
Persistent link: https://www.econbiz.de/10014743145
pitfalls. Innovation, entrepreneurship, technology, knowledge, and globalization are among the areas that have generated …
Persistent link: https://www.econbiz.de/10014743149
Purpose The purpose of this paper is to present a conceptual model that explains how necessity and opportunity start-up motivation affects firm performance among women entrepreneurs (WEs) through the mediating influences of motivation to learn (MtL) and women entrepreneurial competencies (WEC)....
Persistent link: https://www.econbiz.de/10014758498
Purpose – The authors, leading authorities on global innovation, warn that Western companies targeting emerging markets to help drive growth will likely find that the traditional strategy of global localization will prove inadequate. An alternative is their new concept of reverse innovation...
Persistent link: https://www.econbiz.de/10015016780
. Findings – The majority of global public relations literature applies redundant understandings of globalization. It attaches …
Persistent link: https://www.econbiz.de/10014851374
Purpose – The purpose of this paper is to examine the impact of globalisation on corporate real estate strategies. Specifically, it seeks to identify corporate real estate capabilities that are important in a hypercompetitive business climate. Design/methodology/approach – This paper...
Persistent link: https://www.econbiz.de/10014851917
This study introduces a hybrid approach to segmentation of global markets. It examines an integrated inventory of macro‐ and micro‐bases associated with segmentation of world markets. The paper calls for a universal perspective on market segmentation to aid global marketers in identifying...
Persistent link: https://www.econbiz.de/10014848344
Purpose – The aim of this paper is to present and compare two approaches (the global and the cultural) to public relationship management and to argue by reference to different cases, why the cultural approach can be considered more effective in establishing good relationships in different...
Persistent link: https://www.econbiz.de/10014850838
Purpose – Advances in information technology (IT) and the globalization of business are both realities and … opportunities of the twenty‐first century. This article aims to examine the role of information technology in the globalization of … adoption of information technology (IT) and globalization of business buying behavior. Firm‐level and global moderating factors …
Persistent link: https://www.econbiz.de/10014842855