in the field of user centered design and future lifestyles, the authors redefine the housing design to increase the … acceptance of Smart Homes in the society. Design/methodology/approach – Upcoming trends and developments in housing technologies …

innovative procurement method – design and build, and the identification of critical success factors can enable project team … factors (CSFs) for design‐build projects in construction. From the framework, it is hypothesized that project success of a … design‐build project is a function of the interaction among project characteristics, project procedures, project management …

often applied within marketing disciplines. By thoroughly understanding the motivations of stakeholders and adopting a …

design. To help decision makers invest more effectively in physical infrastructure and its ability to evolve, a formal method … whether the initial design and construction costs to achieve flexibility are justifiable. The transparent model is intended to … be accessible to design teams in practice. It is an improvement on net present value and first‐cost based decision …

(CREM), architects and users, and help CREM to claim its place at the strategic decision‐making table. Design … of study (environmental psychology, geography, urban design). These new measures are applied to two existing office …

the ways familiar features such as frontality framing and scale can be read critically. Design/methodology/approach A …

the creation of new business model ideas. Design/methodology/approach The authors use the literature on cognitive frames … recommendations for the use of analogies in creative business model design. Findings Managers can design creative business models by … study are not reimagined. The authors provide a practical solution to increase creativity in business model design by …

Purpose – This paper seeks to explore approaches to consumer‐driven optimization of package design utilizing a novel … modified conjoint analysis approach. The approach allows for dynamic creation and testing of a large number of design … individual basis. Design/methodology/approach – The approach extends the consumer insights‐driven process, Rule Developing …

alternative called “strategic conversations” based on the symbiotic disciplines of design and conversation. Design … forebear of design. Strategy in ancient Greece was an art of rhetoric not an analytic science. The paper pursues how a … approach suggests a major shift in the strategy process, and in leadership skills, towards design and conversation. Originality …

Purpose – The purpose of this paper is to conceptualize strategizing as a playful design practice; illustrate this view … executives can play effectively. Design/methodology/approach – The paper presents a concept development with a case illustration …. Findings – The paper finds that strategizing through playful design offers both an alternative conceptual lens as well as a …