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As much of the developed world faces a recessionary tide, age‐old questions on the nature of creating and sustaining lasting market value are once again being asked. In the past, questions of market value creation were answered by investing in tangible assets. Today, those same questions are...
Persistent link: https://www.econbiz.de/10014932268
This paper looks at the potential for developing customer relationship strategies using the Internet (electronic … attempts to integrate the two Internet technologies of the Web and e‐mail into a push‐pull strategy. Aspects of “control” of …
Persistent link: https://www.econbiz.de/10014987050
brand names. As customers increasingly interact with banks through remote technological channels (e.g. phone, Internet, etc … Internet as a relationship marketing tool. There was unanimous agreement that the Internet had a key role to play in …
Persistent link: https://www.econbiz.de/10014945857
practitioners. Much of the literature has concentrated on effects external to the firm such as the Internet's impact on market …
Persistent link: https://www.econbiz.de/10014945914
Abstract Die IT-Branche steht seit wenigen Jahren im Mittelpunkt der Aufmerksamkeit von Politik und Wirtschaft. Trotz Börsencrash und zunehmender Pleiten bei Internetfirmen und trotz Tausender arbeitsloser IT-Experten klagt die Branche lauthals über Fachkräftemangel und dadurch bedingte...
Persistent link: https://www.econbiz.de/10014585921
The recent article in Capitalism and Society by Dosi et al., as well as the accompanying discussion by William Lazonick, misunderstand and mischaracterize the argument of my 2003 paper "The Vanishing Hand." More importantly, some of the central claims these articles make about the organization...
Persistent link: https://www.econbiz.de/10014589638
Zusammenfassung Seit 1998 sind in Deutschland keine ausgeprägten Konjunkturtief- und -höhepunkte mehr auszumachen. Das zeigt die mit den Daten über die Auslastung der industriellen Kapazitäten gewonnene Konjunkturkurve. Hat sich das Konjunkturmuster (auf Dauer) geändert? Vermutet wird, dass...
Persistent link: https://www.econbiz.de/10014609050
Purpose – Consumer online resale is becoming an increasingly common method of both buying and selling goods. When an item can be easily resold online, consumers' subjective estimation of the value of that item changes in complex ways based on consumption cost and resale return. This in turn...
Persistent link: https://www.econbiz.de/10014724573
seeks to consider the potential of engagement with the internet to achieve the often hard to attain ambition of both …
Persistent link: https://www.econbiz.de/10014903789
Purpose – The concept of online customer service experience (OCSE) has recently received great interest from academia and businesses alike. Despite the belief that providing superb online experiences will influence customers' online buying behavior, most of the research focuses solely on the...
Persistent link: https://www.econbiz.de/10014905901