Showing 1 - 10 of 2,862
Purpose – Since the importance of implementing portfolio management is growing world‐wide, this paper seeks to report on case‐based research on portfolio management in a company that implemented it along with a new product development process. Design/methodology/approach – This paper...
Persistent link: https://www.econbiz.de/10014800454
Purpose – The purpose of this paper is to show how accelerated technology innovations lead to shorter product lifecycles, and consumers often face the dilemma of choosing between keeping the existing product and upgrading to a new version. They may enact certain coping strategies to deal with...
Persistent link: https://www.econbiz.de/10014848715
Purpose – The importance of innovation to the performance of firms has led to numerous studies conducted to identify …
Persistent link: https://www.econbiz.de/10014788118
Purpose – This study aims to understand how small‐ to medium‐sized enterprises (SMEs) can build a dynamic capability for new‐to‐market product development. Design/methodology/approach – Five innovative and ambitious case firms were selected and studied longitudinally over the course...
Persistent link: https://www.econbiz.de/10014789749
Purpose – The purpose of this study is to investigate the different types of innovation that are predominant in … companies in the UK services sector, the degree of innovativeness, the practices associated with the pursuit of innovation and … related to innovation performance. Radical innovations were also found to be related to innovation management practices …
Persistent link: https://www.econbiz.de/10014789913
, and innovation and new product creativity and to identify different hidden patterns in which knowledge acquisition …, dissemination, and innovation affect new product creativity. Design/methodology/approach – The paper employs additivity and variance … knowledge acquisition, dissemination, and innovation influence new product creativity, they may fail to harvest the full value …
Persistent link: https://www.econbiz.de/10014824212
. Findings – The study shows considerable differences in performance that occur in terms of the degree of design and innovation … and innovation together with systematic new product development (NPD) and goal orientation enhances NPD performance. As to …
Persistent link: https://www.econbiz.de/10014713275
Innovation management has been acknowledged as a crucial activity for the growth and survival of firms. An important … element of a firm’s innovation management strategy is the acquisition and management of patents. Although the role of patents …
Persistent link: https://www.econbiz.de/10014721051
Although the significance of international markets is recognised in innovation management, there seems to be a lack of … studies on how the international context is actually present in the process of disruptive‐innovation development. This paper …
Persistent link: https://www.econbiz.de/10014721052
Whereas there is general satisfaction with straightforward picture‐board techniques for testing me‐too and brand extension product concepts, there is a widely held belief that such techniques are inadequate in accurately gauging the appeal of truly innovative concepts. “Living with the...
Persistent link: https://www.econbiz.de/10014722123