Showing 1 - 10 of 581
An important decision facing retailers is the level of price promotions or "sales" to have in their retail prices. In this paper, we consider the use of promotion-free (PF) retail pricing by stores selling durable products, where PF pricing means that the retailer does not use or advertise price...
Persistent link: https://www.econbiz.de/10014619493
Purpose – The purpose of this paper is to identify and quantify the impact of corporate real estate (CRE) performance on shareholder value and its contribution to core business competitiveness. Design/methodology/approach – The selected approach intended first to identify CRE performance in...
Persistent link: https://www.econbiz.de/10014851909
Purpose – The purpose of this paper is to integrate the corporate market and non‐market behaviors (such as social, legal, and political activities) into the research of competitive interaction. Design/methodology/approach – “Structured content analysis” is used in analyzing the...
Persistent link: https://www.econbiz.de/10014847497
Purpose – The purpose of this paper is to examine patterns of recent change in China's international export trade in high quality fresh‐vegetables between 2002 and 2005 since its WTO membership and some of the underlying determinants that will determine its future export opportunities....
Persistent link: https://www.econbiz.de/10014847518
Purpose – The purpose of this paper is to examine the relationship between training and education and associated workforce productivity and competitiveness also, to identify new effective strategies for China to maintain and enhance workforce productivity given the depleting abundant workforce...
Persistent link: https://www.econbiz.de/10014848102
Examines how the use of the World Wide Web has evolved in relation to automotive retailing. Reviews the authors’ model of virtual automotive dealership developed in an earlier article in this journal and discusses analytically the current state and future of virtual automotive distribution....
Persistent link: https://www.econbiz.de/10014848355
Presents a communications relationship model for setting promotional goals. The model divides promotional objectives into short, mid‐ and long‐range goals and helps present advertising and related promotional tools as an ongoing process. Its focus is primarily on how advertising and related...
Persistent link: https://www.econbiz.de/10014849097
Discusses some of the general trends contributing to globalization from both a market and competitive perspective. Considers a framework for assessing competitive advantage and the features of global products. Concludes that success in global competition depends on working in the three...
Persistent link: https://www.econbiz.de/10014849489
Purpose – The purpose of this paper is to provide a suitable framework for managing diversity in organizations coping with social, communication, marketing, and organizational challenges. Design/methodology/approach – The issue of diversity is explored from the organizational, marketing, and...
Persistent link: https://www.econbiz.de/10014850955
Trust plays a significant role in business peoples’ choices of negotiating tactics. This study compares the use of generally accepted negotiating tactics with dubious ones. Findings from a sample of Mexican business people indicate that the type of negotiation (intra‐cultural vs...
Persistent link: https://www.econbiz.de/10014842747