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Vantourismus – Die neue Freiheit auf vier Rädern eine quantitativ-empirische Analyse von Van- und Campingtourismus
Aschauer, Wolfgang; Oesterle, Carolin - In: Zeitschrift für Tourismuswissenschaft 13 (2021) 2, pp. 227-267
Zusammenfassung Zusätzlich zum Klassiker der alternativen Reiseformen, dem Backpacking, hat sich im Bereich des Individualtourismus im letzten Jahrzehnt ein neuer Reisetrend, der sogenannte Vantourismus entwickelt. Immer mehr Menschen entscheiden sich dazu, im „Zuhause auf vier Rädern“...
Persistent link: https://www.econbiz.de/10014624566
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Survival lessons from a dying Kingfisher
Pathak, Atul Arun - In: Strategic Direction 31 (2015) 8, pp. 13-16
India. Originality/value – The paper considers the context of the highly dynamic airline industry in India. It is an …
Persistent link: https://www.econbiz.de/10015012612
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When „the Rest“ enters „the West“: Indischer Tourismus in die Zentralschweiz
Frank, Sybille - In: Zeitschrift für Tourismuswissenschaft 4 (2012) 2, pp. 221-230
Zusammenfassung Bis vor kurzem führten touristische Reiserouten in der Regel vom globalen „Westen“ in den so genannten „Rest der Welt“. Doch was passiert, wenn Menschen aus dem globalen Osten und Süden plötzlich in der Rolle zu bedienst leistender Touristinnen vor den Türen...
Persistent link: https://www.econbiz.de/10014624311
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Factors affecting Arab consumers' attitudes toward online shopping in light of COVID-19: the moderating role of digital marketing
Salem, Mohammed; Baidoun, Samir; Abu Sharekh, Nabila; … - In: Journal of Enterprise Information Management 36 (2022) 2, pp. 480-504
variable between the independent variables (i.e. consumption patterns, lifestyle, level of income, and payment methods) and …, lifestyle, level of income, and payment methods) and the dependent variable (i.e. consumer attitude towards online shopping …; it advocates giving more emphasis on organizations' awareness of their customers' consumption pattern, lifestyle, level …
Persistent link: https://www.econbiz.de/10014860146
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Insights into individual's online shopping continuance intention
Mohamed, Norshidah; Hussein, Ramlah; Hidayah Ahmad … - In: Industrial Management & Data Systems 114 (2014) 9, pp. 1453-1476
intention. Individual's price-oriented lifestyle, perceived ease of web site use and usefulness contributed to individual …
Persistent link: https://www.econbiz.de/10014825874
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Exclusive impacts of lifestyles on preference for interior public space of high-rise building apartment
Nguyen, Hung Vu; Do, Long Thanh; Hoang, Cuong Van; … - In: International Journal of Housing Markets and Analysis 16 (2022) 5, pp. 892-909
from consumers’ lifestyle standpoint. In particular, this study aims to examine the effects of different lifestyle … of independence and homebody lifestyle orientations on consumers’ preference for interior public spaces. Interestingly, a … family-oriented lifestyle was found to negatively moderate the effect of a homebody lifestyle on the preference, providing …
Persistent link: https://www.econbiz.de/10014777998
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Marketing strategies in the Istanbul housing market
Çinar, Candan - In: International Journal of Housing Markets and Analysis 7 (2014) 4, pp. 489-505
Purpose – The purpose of this study is to demonstrate whether the leading argument of construction firms, which have been active in the mass production of housing for the past 10 years in Istanbul, that in addition to the features of the house itself, the position of the house in the city, in...
Persistent link: https://www.econbiz.de/10014778009
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Proactive personality and entrepreneurial intent
Prabhu, Veena P.; McGuire, Stephen J.; Drost, Ellen A.; … - In: International Journal of Entrepreneurial Behavior & Research 18 (2012) 5, pp. 559-586
relationship with the three different manifestations of EI – general, high growth, and lifestyle. Furthermore, ESE not only … growth EI as well as PP and lifestyle EI. Research limitations/implications – The authors studied intent, not behavior, with …
Persistent link: https://www.econbiz.de/10014769864
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Market segmentation in the K-League: an analysis of spectators of the Korean Professional Soccer League
Kim, Sangho; Yoo, Euidong; Pedersen, Paul M. - In: International Journal of Sports Marketing and Sponsorship 8 (2007) 2, pp. 26-43
segments obtained on the basis of the demographic and lifestyle profiles of the spectators. Multiple steps were taken to …
Persistent link: https://www.econbiz.de/10014811491
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Consumer reaction to price increase: an investigation in gasoline industry
K. Paswan, Audhesh; C. Crawford, John; Ngamsiriudom, Waros - In: Journal of Product & Brand Management 23 (2014) 3, pp. 220-229
negatively associated with threshold price. Further, this consumer anxiety has the strongest influence on lifestyle changes …
Persistent link: https://www.econbiz.de/10014897241