Similar Search Results

From thinking green to buying green: consumer motivation makes the difference

Royne, Marla B.; Thieme, Jeff; Levy, Marian; Oakley, Jared - In: Journal of Business Strategy 37 (2016) 3, pp. 37-43

Purpose The purpose of this paper is to discuss the need for appropriate green marketing communication strategies to close the gap between consumers’ strong environmental concerns and weak engagement in sustainable behaviors. In doing so, our overarching goal is to provide new direction for...

Persistent link: https://www.econbiz.de/10014847373

New or recycled products: how much are consumers willing to pay?

Hamzaoui Essoussi, Leila; Linton, Jonathan D. - In: Journal of Consumer Marketing 27 (2010) 5, pp. 458-468

Purpose – This paper aims to consider the price premium that consumers state they are willing to pay for products with reused or recycled content. It also aims to address the effect of the impact of product category on consumers' willingness to pay premium prices. Design/approach/methodology...

Persistent link: https://www.econbiz.de/10014848826

Exploring the role of anticipated guilt on pro‐environmental behavior – a suggested typology of residents in France based on their recycling patterns

Elgaaied, Leila - In: Journal of Consumer Marketing 29 (2012) 5, pp. 369-377

behavior by exploring the influence of anticipated guilt on recycling. Design/methodology/approach – A cluster analysis was … conducted among 276 French interviewees based on their current recycling behavior, anticipated guilt, environmental concern … increase of waste volume are not sufficient conditions to stimulate diligent recycling efforts. Anticipated guilt appears to …

Persistent link: https://www.econbiz.de/10014848977

Materialism and clothing post-purchase behaviors

Joung, Hyun-Mee - In: Journal of Consumer Marketing 30 (2013) 6, pp. 530-537

, environmental attitudes, and post-purchase behaviors regarding hoarding, disposing, and participation in recycling. Design … recycling between the two groups. Research limitations/implications – This study suggests that marketing media should address … contributes to the increasing volume of textile waste. Although consumers are encouraged to participate in recycling to protect …

Persistent link: https://www.econbiz.de/10014850273

Green Marketing Begins with Green Design

Bhat, Vasanthakumar N. - In: Journal of Business & Industrial Marketing 8 (1993) 4, pp. 26-31

Since inputs, manufacturing processes, distribution, use and disposal methods are decided during the design stage, any company venturing out with a green marketing program must start with green design. Presents source reduction and waste management strategies to cut down wastes, and also...

Persistent link: https://www.econbiz.de/10014843231

An exploratory examination of environmentally responsible straight rebuy purchases in large Australian organizations

Polonsky, Michael Jay; Brooks, Harry; Henry, Philip; … - In: Journal of Business & Industrial Marketing 13 (1998) 1, pp. 54-69

This paper is an exploratory examination into the purchase of recycled paper within large Australian organizations. In‐depth interviews were held with 11 purchasing agents (PAs). The findings of the study tend to support earlier research in this area, which suggests that organizations can be...

Persistent link: https://www.econbiz.de/10014843334

The use and disposal of IT products within commercial markets

Mayers, Kieren; France, Chris; Cleverly, Ann; Kabouris, … - In: Journal of Business & Industrial Marketing 17 (2002) 5, pp. 357-378

New European environmental legislation requiring producers to recycle electrical and electronics products at so‐called “end‐of‐life” is likely to introduce new areas of competition to the global market for information technology (IT) products. This paper presents the findings of a...

Persistent link: https://www.econbiz.de/10014842668

Ultra‐Orthodox recycling narratives: implications for planning and policy

Yoreh, Tanhum - In: Journal of Enterprising Communities: People and Places … 4 (2010) 4, pp. 323-345

Purpose – Recycling facilities are not available in most Ultra‐Orthodox (Haredi) Jewish neighborhoods in Israel …‐yield recyclers, as the act of recycling plastic, paper and glass is not religiously prohibited. The purpose of this paper is to … determine the feasibility of installing recycling facilities in two Ultra‐Orthodox neighborhoods in Jerusalem. Design …

Persistent link: https://www.econbiz.de/10014857892

Application of agent technology for recycling‐oriented product assessment

Dostatni, Ewa; Diakun, Jacek; Hamrol, Adam; Mazur, Waldemar - In: Industrial Management & Data Systems 113 (2013) 6, pp. 817-839

Purpose – The paper aims to describe ideas and implementation of the computer tool for computer‐aided and recycling … authors concentrated on the issue of the recycling process of the product, taking into account the phase of its design. The …), describing the product from the recycling point of view, are calculated automatically, according to the changes (variants) in the …

Persistent link: https://www.econbiz.de/10014825442

A qualitative examination of factors affecting reverse logistics systems for end‐of‐life computers

Knemeyer, A. Michael; Ponzurick, Thomas G.; Logar, Cyril M. - In: International Journal of Physical Distribution & … 32 (2002) 6, pp. 455-479

The current study demonstrates the value of utilizing qualitative research methods to analyze logistics problems. Specifically, the study utilizes a qualitative methodology to examine the feasibility of designing a reverse logistics system to recycle and/or refurbish end‐of‐life computers...

Persistent link: https://www.econbiz.de/10014793467