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The internationalization of Indian SMEs in B‐to‐B markets
Javalgi, Rajshekhar (Raj) G.; Todd, Patricia; Granot, Elad - In: Journal of Business & Industrial Marketing 26 (2011) 7, pp. 542-548
SMEs located in India. The data consisted of 150 responses. Findings – Market orientation and international orientation are … factors that impact business success in an important emerging market such as India.  …
Persistent link: https://www.econbiz.de/10014843091
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Market orientation of Korean MNC subsidiaries and their performance in the Chinese and Indian markets
Kwon, Yung‐Chul - In: International Marketing Review 27 (2010) 2, pp. 179-199
in China and India, the two most giant emerging countries in the world. Findings – The results show that market …
Persistent link: https://www.econbiz.de/10014827485
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Autonomy, market orientation and performance in Indian retail banking
Barnabas, Nattuvathuckal; Mekoth, Nandakumar - In: Asia Pacific Journal of Marketing and Logistics 22 (2010) 3, pp. 330-350
Purpose – This paper aims to find out whether superior autonomy at boundary spanning levels in service organizations results in better market orientation and performance and whether autonomy and decentralization, though conceptually different, have similar practical implications. Researchers...
Persistent link: https://www.econbiz.de/10014674707
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Market orientation and manufacturing performance of Indian SMEs
Gaur, Sanjaya S.; Vasudevan, Hari; Gaur, Ajai S. - In: European Journal of Marketing 45 (2011) 7/8, pp. 1172-1193
small and medium enterprises in India. Design/methodology/approach – The paper collected the data for this research through … intensive surveys of the CEOs or top managers of small and medium‐sized enterprises in India. The paper utilized scales, well … to operate in emerging economies such as India.  …
Persistent link: https://www.econbiz.de/10014722757
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Revisiting internal market orientation: a note
Kaur Sahi, Gurjeet; Lonial, Subhash; Gupta, Mahesh; … - In: Journal of Services Marketing 27 (2013) 5, pp. 385-403
Purpose – This paper seeks to further the understanding of the domain of the IMO construct in a developing country, as suggested by Lings and Greenley. It seeks to build on their proposed construct and provide empirical evidence of its impact in the context of the Indian banking industry....
Persistent link: https://www.econbiz.de/10014906373
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The Endgame of Telecommunications Policy? A Survey
Vogelsang, Ingo - In: Review of Economics 64 (2013) 3, pp. 193-270
Abstract Telecommunications policy has come a long way from regulation of vertically integrated monopolies to the current state of competition. As competition becomes self-sustainable, will telecommunications policy in the form of industry-specific regulation go away or, if not, what form will...
Persistent link: https://www.econbiz.de/10014619291
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When „the Rest“ enters „the West“: Indischer Tourismus in die Zentralschweiz
Frank, Sybille - In: Zeitschrift für Tourismuswissenschaft 4 (2012) 2, pp. 221-230
Zusammenfassung Bis vor kurzem führten touristische Reiserouten in der Regel vom globalen „Westen“ in den so genannten „Rest der Welt“. Doch was passiert, wenn Menschen aus dem globalen Osten und Süden plötzlich in der Rolle zu bedienst leistender Touristinnen vor den Türen...
Persistent link: https://www.econbiz.de/10014624311
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The effects of outward FDI on home‐country productivity
Hsu, Wen‐Chung; Gao, Xingbo; Zhang, Jianhua; Mei Lin, Hsin - In: Journal of Chinese Economic and Foreign Trade Studies 4 (2011) 2, pp. 99-116
Purpose – The paper aims to examine the effects of outward foreign direct investment (O‐FDI) on home‐country productivity. Design/methodology/approach – A panel data set for 15 Taiwanese manufacturing industries over the period between 1991 and 2007 is employed for a model in which...
Persistent link: https://www.econbiz.de/10014847550
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Market orientation: relation to structure and performance
Green, Kenneth W.; Inman, R. Anthony; Brown, Gene; … - In: Journal of Business & Industrial Marketing 20 (2005) 6, pp. 276-284
Purpose – Organizational structure dimensions have been theorized as antecedents to and organizational performance as a consequence of market orientation. Multiple studies have investigated the theorized relationships and returned inconsistent results. The purpose of this study is to identify...
Persistent link: https://www.econbiz.de/10014842783
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Have small businesses adopted the market orientation concept? The case of small businesses in Michigan
Blankson, Charles; Ming‐Sung Cheng, Julian - In: Journal of Business & Industrial Marketing 20 (2005) 6, pp. 317-330
Purpose – Sets out to nvestigate the adoption of and application of the market orientation concept within the small business sector using Michigan, USA, as a study setting. Design/methodology/approach – Following a literature review, a pilot study involving face‐to‐face interviews with...
Persistent link: https://www.econbiz.de/10014842787