Qian, Liping; Yang, Pianpian; Li, Yao - In: Journal of Business & Industrial Marketing 31 (2016) 7, pp. 861-876
Purpose The purpose of this study is to reconcile the positive, non-significant and even negative effects of guanxi on firm performance from two aspects. First, it explores the linear and curvilinear relationships between guanxi and distinct performance dimensions. Second, it examines the...