Purpose – In recent years, scholars have begun suggesting that marketing can learn a lot from art and art history. This … with consummate skill to assure his position in the art world. By mid-career, he had established his brand so successfully … had to read the culture in which he operated and manage the efforts of a complex system of different intermediaries and …

person would end up in intellectual history with almost no recognition. Challenges several conventional assessments. Althoff …

/value – The paper contributes to the literature exploring the role of representations of business/accounting and finance in …

visual/ verbal elements in print advertisements. Borrows from the humanistic disciplines of art and literary critical theory …

, especially those involving the social studies, art, and music. Teaching strategies not perceived as directly related to improving … expense. Methods for integrating music and art strategies are presented also.  …

at the micro, meso and macro levels, through an analysis of the academic literature, in particular journals dealing with …