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1
Crisis
Communication
: Practice PR Strategies for Reputation Management and Company Survival
Dann, Susan
- In:
Journal of Consumer Marketing
26
(
2009
)
3
,
pp. 224-225
Persistent link: https://www.econbiz.de/10014848729
Saved in:
2
Social Media and Public Relations: Eight New Practices for the PR Professional
In:
Journal of Consumer Marketing
30
(
2013
)
1
,
pp. 88-89
Persistent link: https://www.econbiz.de/10014849009
Saved in:
3
Full Frontal PR: Building Buzz about Your Business, Your Product, or You
Hazlett, Kirk
- In:
Journal of Product & Brand Management
14
(
2005
)
5
,
pp. 350-351
Persistent link: https://www.econbiz.de/10014895874
Saved in:
4
Trust or Consequences: Build Trust Today or Lose Your Market Tomorrow
McClaren, Nicholas
- In:
Journal of Consumer Marketing
21
(
2004
)
6
,
pp. 437-439
Persistent link: https://www.econbiz.de/10014848426
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5
Public Relations Strategy (2nd ed.)
Hazlett, Kirk
- In:
Journal of Consumer Marketing
24
(
2007
)
4
,
pp. 251-253
Persistent link: https://www.econbiz.de/10014848607
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6
Communicating with the Multicultural Consumer: Theoretical and Practical Perspectives
Hazlett, Kirk
- In:
Journal of Consumer Marketing
25
(
2008
)
4
,
pp. 261-262
Persistent link: https://www.econbiz.de/10014848669
Saved in:
7
Crisis
Communication
: Practice PR Strategies for Reputation Management and Company Survival
Dann, Susan
- In:
Journal of Consumer Marketing
26
(
2009
)
5
,
pp. 368-370
Persistent link: https://www.econbiz.de/10014848749
Saved in:
8
The Art of Strategic Listening: Finding Market Intelligence through Blogs and Other Social Media
Tewari, Jitendra K.
- In:
Journal of Consumer Marketing
26
(
2009
)
7
,
pp. 531-532
Persistent link: https://www.econbiz.de/10014848769
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9
Online Public Relations: A Practical Guide to Developing an Online Strategy in the World of Social Media
Wolburg, Joyce M.
- In:
Journal of Consumer Marketing
27
(
2010
)
5
,
pp. 481-482
Persistent link: https://www.econbiz.de/10014848831
Saved in:
10
Public Relations and the Social Web: How to Use Social Media and Web 2.0 in Communications (1st edition)
Hazlett, Kirk
- In:
Journal of Consumer Marketing
27
(
2010
)
7
,
pp. 650-651
Persistent link: https://www.econbiz.de/10014848854
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