Showing 1 - 10 of 72
The underlying managerial rationale for segmenting markets is well established, with the marketing literature citing a range of benefits for businesses adopting a segmentation approach. Yet organisations frequently encounter difficulties in implementing segmentation principles. Even in the...
Persistent link: https://www.econbiz.de/10014722006
In an intensely competitive global marketplace reshaped by the opening of new markets, the study of international operations strategy (IOS) is becoming increasingly important. This paper undertakes a comprehensive review of the IOS literature from 31 well‐regarded operations management and...
Persistent link: https://www.econbiz.de/10014789513
Manufacturing strategy has attracted serious research attention in the recent past. In this paper, an attempt is made to review the status of literature in manufacturing strategy. A literature classification scheme is suggested. A total of 260 articles from 31 referred journals and international...
Persistent link: https://www.econbiz.de/10014789525
Major original equipment manufacturers (OEM) in the international automotive industry require their first‐tier suppliers to obtain QS‐9000 registration. One of the requirements included in the registration criteria is to have a process in place to evaluate all suppliers or subcontractors....
Persistent link: https://www.econbiz.de/10014789585
Argues that operations strategy research should integrate recent theories from the resource‐based view of strategic management. Going beyond the model of Hayes and Wheelwright, this would call for the end of the market‐based view, where operations strategy merely follows the directions set...
Persistent link: https://www.econbiz.de/10014790861
Purpose – The aim of this paper is to review 73 survey articles relating to information technology outsourcing (ITO … with an IT outsourcing survey. It can, however, serve as a guide for all survey researchers regarding the pitfalls in …
Persistent link: https://www.econbiz.de/10014674232
While a considerable amount has been spoken and written about the subject of outsourcing, or contracting out, of … available research shows that arguments in favour of outsourcing are based on supposed cost and time savings, while opposition … tends to emphasise quality issues. Evidence as to whether outsourcing in general in fact saves money or time tends to be …
Persistent link: https://www.econbiz.de/10014687365
Purpose – This paper sets out to review the different types of outsourcing, its drivers and process, and to identify … on a review of literature. Findings – Outsourcing helps the organisation to achieve higher levels of value creation for … the final customer. Drivers of outsourcing emanate from organisational initiatives, improvement focus, financial and cost …
Persistent link: https://www.econbiz.de/10014687734
Purpose – Business process outsourcing (BPO) has become so prevalent that a new term, the extended enterprise, has …
Persistent link: https://www.econbiz.de/10014687766
systems (IS) outsourcing, compare strategic IS outsourcing with traditional IS outsourcing and identify research opportunities …. Design/methodology/approach – This paper is based primarily on a review of the literature. Findings – IS outsourcing is now … an accepted practice and the market is growing regularly. The initial hype surrounding IS outsourcing has died out and …
Persistent link: https://www.econbiz.de/10014687781