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cannot ignore the competitive advantages that accrue by employing the Internet into their strategies. This paper presents a … variety of decision models that small and medium enterprises can employ to integrate the Internet into their business …
Persistent link: https://www.econbiz.de/10014842745
This paper discusses an ongoing research programme, which explores the development of the software‐as‐a‐service business model by different service providers (xSPs). With the demise of the first phase of the ASP market, due to the failure of vendors to provide business value to potential...
Persistent link: https://www.econbiz.de/10014859567
initiatives and investments, technology available at a reasonable price, and public acceptance of the internet as an efficient … politicians in Greece are aware of these essential requirements as well. However, although internet access has grown significantly …
Persistent link: https://www.econbiz.de/10014671425
Offers a preliminary assessment of electronic commerce. Rarely has the retail and consumer services sector been faced with a strategic challenge of such significant complexity and uncertainty that is growing so rapidly. Suggests that the academic world is lagging behind the world of practice in...
Persistent link: https://www.econbiz.de/10014802958
small and medium‐sized enterprises (SME) without the strategic commitment of managers. The internet provides an extensive … take advantage of the internet, the Pandora case study shows a small book retailer becoming the largest bookstore in Turkey …
Persistent link: https://www.econbiz.de/10015010242
Following Bitner's well‐known “servicescape” model, the propensity of physical surroundings to facilitate organisational as well as marketing goals is now well researched. Their importance is, in general, more important in service settings because of the unique characteristics of services,...
Persistent link: https://www.econbiz.de/10014945916
The Internet has the potential to revolutionize all kinds of business activities, including the creation, promotion … opportunities for delivering and promoting services via the Internet. The first framework is based on technology and network … boundaries (e.g. intranet, extranet, Internet). The second framework is based on the business objective of the network …
Persistent link: https://www.econbiz.de/10014904945
The excitement surrounding the Internet should be counterbalanced by the realisation that ‘The Net’ can be less than … effective as a medium to reach key audiences. This paper initially studies the appeal of the Internet over today's dominant … organisation does use the Internet, the results are positive.  …
Persistent link: https://www.econbiz.de/10014851118
debate around topics such as the gun culture, bullying, violent video games, goth culture and teenage use of the internet and …
Persistent link: https://www.econbiz.de/10014852624
This paper reports the results of a study funded by the Arts and Humanities Research Board which sought to investigate links between Web search strategies and retrieval effectiveness. A total of 68 students, enrolled on masters programmes in librarianship, information management and information...
Persistent link: https://www.econbiz.de/10014852945