Showing 1 - 10 of 88
state of public relations knowledge in Europe. The project consists of two components: an all‐European bibliography of … public relations literature published in Europe in the 1990s and a Delphi study of an all‐European group of academics and … practitioners on the specifics of public relations in Europe vis‐à‐vis the USA. Since public relations is predominantly a US …
Persistent link: https://www.econbiz.de/10014851104
This paper examines the pubic affairs contribution to the successful outcome of an application for merger approval to the European Commission, as part of the worldwide merger of two professional services firms — the first and, to date, the only merger of its kind on this scale in this sector....
Persistent link: https://www.econbiz.de/10014851122
This paper deals with the rationales which prevail in the organisation of the communication function of international companies, ie the reasons which govern this organisation and the principal patterns and underlying conceptions of corporate communication. Beyond the logic or absence of logic in...
Persistent link: https://www.econbiz.de/10014851072
Outlines the extent and nature of white‐collar crime in Germany, and examines the attitudes towards sanctions against this type of offence in the work of the special tribunals in Germany and other countries. Describes how specialisation works on both prosecution and judicial levels, including...
Persistent link: https://www.econbiz.de/10014865256
Asserts that a new environment for marketing is being established in Europe as a result of changing business, cultural …, economic and political relationships. Argues that what is happening in Europe is the simultaneous separation and integration of … what is taking place in Europe and are continuing to apply outmoded marketing strategies. Companies focus on individual …
Persistent link: https://www.econbiz.de/10014827792
Purpose – To report on a workshop, “Future UK Robotics Research Opportunities and Challenges”, held at Salford University in November 2005. Design/methodology/approach – The driver for the workshop was fear that the UK could miss out on future opportunities in the robotics market, which...
Persistent link: https://www.econbiz.de/10014831801
Europe, its key recent drivers and some ideas for its future development. Design/methodology/approach – The paper provides an … provision of real estate education in Europe in recent years. The postgraduate level both full‐time and part‐time has been … Europe directly related to changes in the structure of real estate markets. It provides educators which some ideas on how to …
Persistent link: https://www.econbiz.de/10014862626
Britain's share of overseas trade would increase if more companies were to change to a door‐to‐door pricing system — a price inclusive of transportation. In a survey, tradition was given as the main reason for companies not using “delivered” pricing. It is argued that this system...
Persistent link: https://www.econbiz.de/10014825195
This research compares the logistics systems of Asia and Europe and categorises them into distinct levels of logistics … excellence. First, the context in Asia and in Europe is summarized. Then, attributes of a world‐class logistics system are …‐ranking logistics systems of Europe and Asia are from Denmark and Singapore, respectively, those two countries are studied in detail to …
Persistent link: https://www.econbiz.de/10014793489
of articles in this special issue. Findings – The paper finds that focusing on examples form Europe and North America …
Persistent link: https://www.econbiz.de/10014799153