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Urban legends: diffusion processes and the exchange of resources

Todd Donavan, D.; Mowen, John C.; Chakraborty, Goutam - In: Journal of Consumer Marketing 18 (2001) 6, pp. 521-533

In this research urban legends are viewed as diffusing through the consumer environment as part of a resource exchange process. Using the 3M model to develop categories of analysis, a content analysis of 100 urban legends was conducted. Three categories of variables were coded: the resource...

Persistent link: https://www.econbiz.de/10014848272

Psychological Foundations of Marketing

In: Journal of Consumer Marketing 31 (2014) 3, pp. 230-231

Persistent link: https://www.econbiz.de/10014850452

The Entrepreneur in Theory and Practice

Hamilton, R.T.; Harper, D.A. - In: Journal of Economic Studies 21 (1994) 6, pp. 3-18

The entrepreneur, in one form or another, has been around a long time in both economic theory and empirical studies of entry. Argues that these traditions have exhibited an over‐concern with the entrepreneur′s function at the expense of the supply of entrepreneurs, an area which has received...

Persistent link: https://www.econbiz.de/10014863452

The Process of Motivation

Mullins, L.J. - In: Industrial Management & Data Systems 85 (1985) 3/4, pp. 5-8

number of different ways, and individuals' particular situations have a direct bearing on motivation. The work of Porter and … Lawler considers the relationship between motivation, satisfaction and performance as separate variables, in terms of the …

Persistent link: https://www.econbiz.de/10014825106

Is bigger better?

Grünhagen, Marko; Mittelstaedt, Robert A. - In: International Journal of Entrepreneurial Behavior & Research 8 (2002) 3, pp. 188-200

This paper explores from a US perspective two size‐related issues that may motivate aspiring franchisees to consider multi‐unit franchising as a superior alternative to the traditional single‐unit approach. First, one of the reasons for multi‐unit franchising might be the enhanced...

Persistent link: https://www.econbiz.de/10014769587

The relative importance of hotels and airlines to the business traveller

Gilbert, David C.; Morris, Lisa - In: International Journal of Contemporary Hospitality Management 7 (1995) 6, pp. 19-23

policy. Examines the importance of flight and hotel arrangements as part of the motivation and satisfaction of the business …

Persistent link: https://www.econbiz.de/10014763340

Effect of Motivators on Job Satisfaction

Savery, Lawson K. - In: Journal of Managerial Psychology 2 (1987) 3, pp. 28-31

Supervisors are key factors in staff motivation. Existing research is drawn on and the author's own questionnaire …

Persistent link: https://www.econbiz.de/10014888570

Workplace sabotage: its styles, motives and management

Analoui, Farhad - In: Journal of Management Development 14 (1995) 7, pp. 48-65

practices, asserts here that effective supervision, increased communication and proper motivation will minimize the occurrence …

Persistent link: https://www.econbiz.de/10014883187

The Boss's Role in Management Development

London, Manuel - In: Journal of Management Development 5 (1986) 3, pp. 25-35

Many of the situational factors affecting career motivation are under the boss's control. The perception of several … effect on career motivation even in an environment which is not conducive to career development. Boss training should focus … on how to enhance subordinates' career motivation by encouraging individual contribution and personal growth. Bosses …

Persistent link: https://www.econbiz.de/10014883484

Making Leadership Effective: A Three Stage Model

Neider, Linda L.; Schriesheim, Chester A. - In: Journal of Management Development 7 (1988) 5, pp. 10-20

expectancy or path‐goal approach to the leadership and motivation of subordinates. Key concerns which are necessary for a leader …

Persistent link: https://www.econbiz.de/10014883558