Narrow search
Showing 171 - 180 of 24,978
Cover Image
Advertising and aggregate consumption : a Bayesian DSGE assessment
Molinari, Benedetto; Turino, Francesco - In: The economic journal : the journal of the Royal … 128 (2018) 613, pp. 2106-2130
Persistent link: https://www.econbiz.de/10011951154
Cover Image
Multimodal perceptual processing of cues in food ads : do you smell what you see? : visual-induced olfactory imagery and its effects on taste perception and food consumption
Koubaa, Yamen; Eleuch, Amira - In: Journal of advertising research 61 (2021) 1, pp. 78-94
Persistent link: https://www.econbiz.de/10012533673
Cover Image
The history of conspicuous consumption in the United Kingdom : 1945-2000
Patsiaouras, Georgios - In: Journal of historical research in marketing 9 (2017) 4, pp. 488-510
Persistent link: https://www.econbiz.de/10011805002
Cover Image
Zigarettenwerbung und Zigarettenkonsum : eine psychologische Studie
Bergler, Reinhold - 1979
Persistent link: https://www.econbiz.de/10003999281
Cover Image
Inarticulate longings : the Ladies' Home Journal, gender, and the promises of consumer culture
Scanlon, Jennifer - 1995
Persistent link: https://www.econbiz.de/10004256124
Cover Image
Von proaktiv zu reaktiv? : Implikationen einer Makro-Analyse zum Werbeverhalten in Deutschland 1991 - 2009
Kienzler, Stephanie; Lischka, Juliane - In: Wert und Werte der Marketing-Kommunikation, (pp. 153-171). 2013
Persistent link: https://www.econbiz.de/10014567850
Cover Image
Children : consumption, advertising and media
Hansen, Flemming (contributor) - 2002 - 1. ed.
Persistent link: https://www.econbiz.de/10004716010
Cover Image
Werbung und Konsum : Lerneinheit für den interdisziplinären Unterricht
Capaul, Roman - 2001 - 3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10004752574
Cover Image
Alcohol Advertising and Advertising Bans : A Survey of Research Methods, Results, and Policy Implications
Nelson, Jon P. - 2009
This chapter surveys the literatures on advertising bans and alcohol consumption or abuse, and advertising expenditures and alcohol consumption. Studies of state-level bans of billboards are examined as well as studies of international bans that cover broadcasting media. For expenditures, the...
Persistent link: https://www.econbiz.de/10014068882